Booking Holdings Inc (BKNG)

Currency in USD
5,399.79
+13.50(+0.25%)
Real-time Data·
BKNG Scorecard
Full Analysis
10 analysts have revised their earnings upwards for the upcoming period
BKNG is included in our AI-picked strategies. See how they work
Fair Value
Day's Range
5,339.425,417.40
52 wk Range
3,180.005,839.41
Key Statistics
Prev. Close
5,386.29
Open
5,412
Day's Range
5,339.42-5,417.4
52 wk Range
3,180-5,839.41
Volume
66.18K
Average Volume (3m)
204.39K
1-Year Change
61.84%
Book Value / Share
-204.58
Fair Value
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Fair Value Upside
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BKNG Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
6,094.44
Upside
+12.86%
Members' Sentiments
Bearish
Bullish
ProTips
Impressive gross profit margins

Booking Holdings Inc News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Sell
Technical Indicators
Strong Sell
Moving Averages
Sell

Booking Holdings Inc Company Profile

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and hotel distribution services for partners and affiliates. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and activities reservation services. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.

Booking Holdings Inc SWOT Analysis


Financial Prowess
Booking Holdings delivers robust Q4 2024 results, surpassing expectations with $5.47B revenue and $1.85B adjusted EBITDA, showcasing operational efficiency
Strategic Evolution
Explore Booking's Connected Trip strategy and Genius loyalty program, driving customer engagement and boosting direct bookings in a competitive landscape
Market Dominance
Delve into Booking's strong position in alternative accommodations and APAC markets, outpacing competitors and capturing growing travel demand
Future Trajectory
Analyst price targets reach up to $6,500, with AI investments and global expansion poised to drive long-term growth amid industry challenges
Read full SWOT analysis

Booking Holdings Inc Earnings Call Summary for Q2/2025

  • Q2 EPS of $55.40 beat forecasts by 10.49%, with revenue up 16% YoY to $6.8B
  • Room nights grew 8%, surpassing guidance; gross bookings up 13% YoY
  • Full-year outlook: low double-digit growth in bookings and revenue; adjusted EBITDA margins to expand ~125 bps
  • Heavy investment in AI and digital transformation driving growth in alternative accommodations and connected trips
  • Stock closed down 2.08% despite earnings beat; slight 0.27% uptick in after-hours trading
Last Updated: 29/07/2025, 22:52
Read Full Transcript

Compare BKNG to Peers and Sector

Metrics to compare
BKNG
Peers
Sector
Relationship
P/E Ratio
36.0x18.2x11.1x
PEG Ratio
42.51−1.240.02
Price/Book
−26.0x1.1x1.4x
Price / LTM Sales
6.9x1.8x0.9x
Upside (Analyst Target)
13.3%20.9%21.9%
Fair Value Upside
Unlock6.3%9.9%Unlock

Analyst Ratings

25 Buy
13 Hold
0 Sell
Ratings:
38 analysts
Overall Consensus
Buy

Analysts 12-Month Price Target:

Average 6,094.44
(+12.86% Upside)

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 146.09%
Dividend Yield
0.71%
Industry Median 1.94%
Annualised payout
38.40
Paid quarterly
5-Years Growth
-
Growth Streak

Earnings

Latest Release
Jul 29, 2025
EPS / Forecast
55.40 / 50.14
Revenue / Forecast
6.80B / 6.54B
EPS Revisions
Last 90 days

BKNG Income Statement

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FAQ

What Stock Exchange Does Booking Trade On?

Booking is listed and trades on the Nasdaq Stock Exchange stock exchange.

What Is the Stock Symbol for Booking?

The stock symbol for Booking is "BKNG."

What Is the Booking Market Cap?

As of today, Booking market cap is 174.44B.

What Is Booking's Earnings Per Share (TTM)?

The Booking EPS (TTM) is 146.09.

When Is the Next Booking Earnings Date?

Booking will release its next earnings report on 28 Oct 2025.

From a Technical Analysis Perspective, Is BKNG a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Sell.

How Many Times Has Booking Stock Split?

Booking has split 1 times.

How Many Employees Does Booking Have?

Booking has 24800 employees.

What is the current trading status of Booking (BKNG)?

As of 04 Aug 2025, Booking (BKNG) is trading at a price of 5,399.79, with a previous close of 5,386.29. The stock has fluctuated within a day range of 5,339.42 to 5,417.40, while its 52-week range spans from 3,180.00 to 5,839.41.
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