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NEW YORK - DDC Enterprise Limited (NYSE:DDC), a company with a market capitalization of $16.5 million and holding more cash than debt on its balance sheet according to InvestingPro data, has expanded its Bitcoin holdings, acquiring an additional 79 BTC as part of its Bitcoin accumulation strategy, the company announced today. In a strategic move to strengthen its treasury reserve portfolio, DDC exchanged 580,187 class A ordinary shares for the cryptocurrency, increasing its BTC per 1,000 shares to 0.024963, a significant rise from the previous 0.006122.
Following this latest acquisition, DDC’s total Bitcoin holdings have reached 100 BTC, building on the initial purchase of 21 BTC made on May 23, 2025. This action underlines the company’s belief in Bitcoin’s scarcity and its potential as a hedge against inflation. The move comes as DDC’s stock shows mixed performance, with a significant 19.6% gain over the past week despite a 70.8% decline over the last year. Based on InvestingPro Fair Value analysis, the stock is currently fairly valued.
In conjunction with the acquisition, DDC has also entered into a partnership with Hex Trust, a recognized digital asset financial institution. Hex Trust is set to provide DDC with institutional-grade custody and trading execution services, ensuring the security and scalability of the company’s Bitcoin assets.
Norma Chu, Founder, Chairwoman, and CEO of DDC, emphasized the alignment of Bitcoin’s immutable scarcity with the company’s vision for a resilient treasury strategy. She expressed confidence that the partnership with Hex Trust will allow for secure scaling of their digital asset strategy.
Alessio Quaglini, CEO & Co-founder of Hex Trust, highlighted the growing recognition of Bitcoin as a long-term reserve asset by institutions. He stated that Hex Trust is equipped to support this shift with secure, compliant, and regulated infrastructure.
Hex Trust, established in 2018, provides regulated institutional digital asset custody, staking, and market services. The company is built on proprietary and fully integrated infrastructure, offering a comprehensive suite of services.
This expansion of DDC’s Bitcoin reserves and its strategic partnership with Hex Trust marks a significant step in the company’s commitment to integrating digital assets into its treasury operations. While the company’s revenue grew by 33% in the last twelve months, InvestingPro analysis indicates rapid cash burn and projects continued losses for the current year. The information for this report is based on a press release statement and InvestingPro data, which offers 11 additional investment tips for DDC and comprehensive financial analysis tools for informed decision-making.
In other recent news, DDC Enterprise Limited reported a substantial 33% year-over-year revenue increase for 2024, reaching USD 37.4 million. The company attributed this growth to strategic acquisitions and strong performance in its core operations in China. Alongside this, DDC improved its gross profit margin to 28.4% and narrowed its adjusted EBITDA loss to USD 3.5 million. The company also announced a Bitcoin Accumulation Strategy, with plans to acquire 500 BTC within six months and 5,000 BTC within 36 months, aiming to diversify its reserves and enhance shareholder returns.
Additionally, DDC Enterprise is implementing a 1:25 reverse stock split, which will take effect on April 21, 2025, following approval by the Board and shareholders. This move aims to adjust the share price to a more favorable trading range. The company has emphasized its resilience and future prospects, with CEO Norma Chu expressing confidence in DDC’s strategic direction. Moreover, DDC has returned to full compliance with SEC and NYSE regulations, reinforcing its commitment to maintaining regulatory standards. These developments reflect DDC’s efforts to innovate and adapt to the changing economic landscape.
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