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FRANKFURT - The DFL Deutsche Fußball Liga e.V. Executive Committee has unanimously approved the revenue distribution mechanism for the 2025/26 to 2028/29 seasons, maintaining the current system while introducing new initiatives aimed at strengthening central marketing and supporting club development.
The decision, announced Monday, will see the continuation of the existing four-pillar framework for national media revenue allocation, which includes equal distribution, performance, interest, and support for young talent, with Bundesliga 2 retaining a 20% share of distributions.
Starting from the 2025/26 season, the DFL will implement several new measures. An additional €50 million from revenue will be allocated to central DFL growth projects to bolster marketing efforts. The "interest" pillar will be expanded to more accurately reflect fan and media interest by incorporating TV ratings and club membership numbers into the distribution calculations.
Furthermore, the DFL aims to foster solidarity within the league by increasing UEFA solidarity payments to Bundesliga 2 to €10 million and distributing €5 million among non-international Bundesliga clubs. The "young talent" pillar will also be adjusted to give greater emphasis to the match appearances of young players trained within Germany.
These adjustments are designed to reward clubs for their contributions to media and fan interest and to incentivize the development of homegrown talent. Borussia Dortmund GmbH & Co. KGaA anticipates a slight increase in revenues from the DFL's national and international centralized marketing for the upcoming marketing cycle, based on the revised distribution key.
The information is based on a press release statement from Borussia Dortmund GmbH & Co. KGaA.
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