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FRISCO, TX - GameSquare Media, a division of GameSquare Holdings Inc. (NASDAQ:GAME), has announced the consolidation of its media solutions to form a unified brand that caters specifically to the gaming and esports sectors. The company, currently valued at $29.11 million, has demonstrated strong revenue growth of 133% over the last twelve months. This strategic initiative is aimed at providing high-impact, targeted advertising services to gaming-focused publishers and brands.
The company has appointed Drew Brunson as the Head of GameSquare Media. Brunson, who has extensive experience in gaming media and advertising, will work with Brittany Peters, who leads the media operations team, to drive the company’s growth in the gaming advertising space. According to InvestingPro data, the stock has shown positive momentum with an 11.4% return over the past week, despite operating with modest gross profit margins of 16%.
GameSquare Media’s collaboration with Esports.gg, an eFuse company, is an expansion of GameSquare’s existing relationship with eFuse and follows a recent multi-year partnership with Sideqik. With an overall Financial Health score of "Fair" according to InvestingPro, which offers 8 additional key insights about the company, the partnership is expected to enhance Esports.gg’s programmatic advertising offerings, enabling brands to connect with gaming audiences more effectively.
Justin Kenna, CEO of GameSquare, expressed confidence in the company’s ability to provide direct advertising solutions tailored for the gaming industry. With the company’s next earnings report expected on May 16, 2025, the partnership with Esports.gg is set to significantly expand the platform’s direct advertising capabilities, which will include ad library deployment, full campaign rollout support, daily performance tracking, and a dedicated client success team.
Matthew Benson, CEO and Founder of efuse, highlighted the importance of the partnership in the evolution of gaming media, emphasizing that GameSquare Media’s direct advertising solutions will offer a data-driven approach to engaging with the gaming community.
The launch of GameSquare Media aligns with GameSquare’s strategic commitment to redefining digital advertising within the gaming landscape, positioning the company as a key player in an industry that continues to experience rapid growth. For a comprehensive analysis of GameSquare’s financial health and growth potential, investors can access the detailed Pro Research Report available on InvestingPro, which covers over 1,400 US stocks with expert insights and actionable intelligence.
The information in this article is based on a press release statement from GameSquare Holdings, Inc.
In other recent news, GameSquare Holdings, Inc. is facing a potential delisting from The Nasdaq Stock Market due to non-compliance with the minimum bid price requirement. The company has been granted an extension until October 2025 to meet the necessary bid price of $1.00 per share. Additionally, GameSquare has settled a class action lawsuit related to its acquisition of FaZe Holdings, agreeing to a combined settlement of $1,050,000 in cash and company stock. In a strategic move, GameSquare has divested its 25.5% stake in FaZe Media to streamline operations and focus on profitability, while securing a $2 million credit facility to support its expansion in gaming and esports experiences. The company has also announced a partnership with GGTech Entertainment to host the GAMERGY esports festival in Dallas in 2026, aiming to enhance its presence in the U.S. esports market. At its recent annual meeting, GameSquare passed key proposals, including the election of eight directors and amendments to its stock incentive plan. The company continues to focus on connecting brands with younger audiences through gaming and creator entertainment.
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