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Investing.com -- Japan Tobacco announced a new management structure on Tuesday, with current President and CEO Masamichi Terabatake moving to the role of Deputy Chairperson of the Board.
Takehiko Tsutsui, who currently serves as Executive Vice President of Japan Tobacco International, will take over as President, CEO, and Representative Director.
The leadership transition comes as the company seeks to strengthen its presence in the Reduced-Risk Products (RRP) market. Under Terabatake’s leadership, Japan Tobacco implemented significant organizational restructuring, including the integration of its Japan tobacco business with Japan Tobacco International to unify operations.
Terabatake, who became president during a period when the company’s earnings base was challenged by the rise of IQOS, built a framework that enabled aggressive investment in RRP growth. Despite external challenges including the COVID-19 pandemic, the Russia-Ukraine conflict, and sharp foreign exchange fluctuations, his efforts contributed to the steady expansion of the company’s RRP business.
The management changes position Japan Tobacco to focus more intensively on the growing RRP market segment.
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