JetBlue names new vice president of sales, revenue

Published 05/05/2025, 17:06
JetBlue names new vice president of sales, revenue

NEW YORK - JetBlue (NASDAQ: JBLU), known as New York’s Hometown Airline, today announced the appointment of Vijay Raman as the company’s new vice president of sales and revenue management. In this role, Raman will oversee the airline’s revenue optimization, ancillary strategy, distribution, and corporate sales.

Raman is set to bring a wealth of experience to JetBlue, with over 20 years of leadership in various sectors including travel and technology. His most recent position was the head of pricing at MoneyGram International, where he managed the online global pricing strategy. His career prior to this included a significant tenure at Spirit Airlines as the senior director of revenue management, contributing to both ticket and non-ticket revenue strategies.

Daniel Shurz, JetBlue’s senior vice president of network, revenue, and enterprise planning, expressed confidence in Raman’s appointment, highlighting his strategic thinking, analytical skills, and industry knowledge as vital to advancing the airline’s JetForward strategy. This strategy aims to bolster JetBlue’s financial foundation while delivering value to customers.

Raman’s academic background includes an MBA from Carnegie Mellon University, a master’s in electrical engineering from Southern Methodist University, and a bachelor’s degree in electrical engineering from the University of Texas at Austin. His earlier career included roles at Samsung Electronics, American Airlines, Avalion Consulting, and Lockheed Martin.

In a statement, Raman expressed his enthusiasm for joining the airline and contributing to its customer-centric mission and culture. He aims to leverage his experience to drive revenue growth and enhance JetBlue’s network and product offerings, benefiting crewmembers, customers, and shareholders alike.

JetBlue serves over 100 destinations across the United States, Latin America, the Caribbean, Canada, and Europe, with a strong presence in cities such as Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando, and San Juan.

The information in this article is based on a press release statement from JetBlue.

In other recent news, JetBlue Airways reported a mixed financial performance for the first quarter of 2025. The airline’s earnings per share (EPS) came in at -$0.59, slightly beating the forecast of -$0.61, while revenue was $2.14 billion, missing the anticipated $2.16 billion. Meanwhile, JetBlue is in discussions to form a partnership with United Airlines, a move aimed at enhancing customer connectivity and frequent-flier mile opportunities after a previous alliance with American Airlines was blocked. Additionally, JetBlue’s venture capital arm, JetBlue Ventures, was acquired by SKY Leasing, though JetBlue will maintain a strategic partnership with the venture. Citi analyst Stephen Trent raised the price target for JetBlue stock to $5.00 from $4.25, maintaining a Neutral stance despite acknowledging the airline’s operational challenges. These developments reflect JetBlue’s strategic efforts to navigate financial difficulties and explore new partnerships to bolster its market position.

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