Kraft Heinz stock hits 52-week low at $27.49 amid market challenges

Published 12/02/2025, 15:32
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In a challenging market environment, Kraft Heinz Co. (NASDAQ:KHC) stock has touched a 52-week low, dipping to $27.49. According to InvestingPro analysis, the $35.8 billion market cap food company appears undervalued at current levels. Known for its portfolio of iconic brands, the company has faced a tough year, with its stock price reflecting a significant downturn. Over the past year, Kraft Heinz has seen its value decrease by 14.73%, a stark contrast to its past performance. Despite challenges, the company maintains a robust 5.41% dividend yield and carries a GOOD financial health score. Investors are closely monitoring the company’s strategic moves to navigate through the headwinds affecting the broader consumer goods sector, including supply chain disruptions and changing consumer preferences. The 52-week low serves as a critical indicator for the company’s stakeholders, as they assess the potential for recovery or further decline in the coming months.

In other recent news, Kraft Heinz has seen a flurry of analyst activity. Stifel maintained a hold rating on Kraft Heinz, following the company’s fourth-quarter 2024 earnings that showed a 7.7% increase in EPS to $0.84, surpassing Stifel’s estimate by $0.05. However, the company also reported a 3.1% drop in organic sales for the quarter, and projected a decrease in operating profit and EPS for 2025.

Jefferies also held their rating, but reduced the price target for Kraft Heinz to $30.00, citing accelerated volume declines and share losses during the last quarter. Notably, Kraft Heinz’s strategy to reduce promotional activities during a typically busy period for at-home dining was highlighted, suggesting this decision might have been made to protect profitability.

Meanwhile, Citi maintained a Buy rating on Kraft Heinz, but reduced the price target to $34.00, pointing out potential challenges for the food and beverage giant in 2025, including subdued measured takeaway trends, increasing headwinds from foreign exchange fluctuations, and the anticipation of more aggressive promotional strategies by major competitors.

Piper Sandler downgraded Kraft Heinz’s shares from Overweight to Neutral due to the absence of expected retail improvements, reducing the price target to $35.00. Lastly, Kraft Heinz’s stock fell amid industry concerns, echoing a broader sentiment as competitor General Mills (NYSE:GIS) cut its annual profit forecast. These are recent developments that investors should be aware of.

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