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In a challenging market environment, Lamar Advertising Co (NASDAQ:LAMR) stock has touched a 52-week low, dipping to $107.17. The company, which currently trades at $105.92, offers a substantial dividend yield of 5.66%. According to InvestingPro analysis, the stock is currently trading near its Fair Value. This latest price level reflects a notable decline in the company’s stock value, as investors and analysts digest the implications of this downward trend. The stock has declined 8.82% year-to-date, with a P/E ratio of 31.3, underscoring the broader pressures facing the advertising sector amidst economic headwinds and shifting industry dynamics. The 52-week trading range of $108.8 to $139.88 serves as a critical benchmark for the company. InvestingPro has identified 7 additional key investment tips for LAMR, available to subscribers along with comprehensive financial analysis and Fair Value calculations.
In other recent news, Lamar Advertising Company reported its fourth-quarter 2024 earnings, which fell short of expectations. The company posted an earnings per share (EPS) of -$0.01, significantly below the forecast of $1.43, and revenue of $579.6 million, missing the expected $583.19 million. Despite this, Lamar achieved a full-year acquisition-adjusted revenue increase of 4.2% to $2.21 billion and adjusted EBITDA rose 4.5% to $1.03 billion. Looking ahead, Lamar plans to expand its digital advertising network in 2025 and anticipates $150 million in mergers and acquisitions activity. Analysts at Citi recently adjusted their price target for Lamar to $128, maintaining a Neutral rating. This revision follows the company’s fourth-quarter results and reflects an extension of the valuation period to 2026. Lamar’s CEO, Sean Riley, highlighted the company’s strength in local sales and digital advertising, while acknowledging challenges in replacing political advertising revenue.
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