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LONDON - MSQ Partners Ltd has denied being in discussions about a potential merger with S4 Capital plc, according to a statement released Thursday by the marketing group.
The company said it was "surprised by the speculation" regarding a rumored acquisition by S4 Capital, clarifying that MSQ’s board of directors "has not been involved in discussions regarding, or considered any proposal for" such a transaction.
While acknowledging that "speculative informal conversations" may have occurred between representatives of One Equity Partners (OEP), MSQ’s majority shareholder, and S4 Capital, the statement emphasized that "neither OEP nor MSQ intend to pursue further discussions regarding the Rumoured Transaction."
MSQ described itself as focused on its "primarily organic growth strategy," which it claims has delivered consistent revenue and EBITDA growth over 15 years, including "two of the most successful private equity exits in the marcomms sector over recent years."
The marketing group currently employs approximately 1,850 people across 24 global offices in Europe, North America, and Asia. MSQ became a certified B Corp in 2023.
The statement was issued in response to what the company characterized as market speculation and a recent announcement regarding a potential business combination between the two marketing groups.
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