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LONDON - Vertu Motors PLC (LSE:VTU) announced that Colin Kent, the company’s Operations Director and a person discharging managerial responsibilities (PDMR), has exercised options and subsequently sold a significant number of shares. On May 27, 2025, Kent exercised nil-cost options over 236,220 ordinary shares of 10p each in the company, which were initially issued in March 2021 under Vertu’s Long Term Incentive Plan. These shares were transferred from the company’s Employee Benefit Trust.
Following the option exercise, the company was notified that on May 28, 2025, Kent sold all 236,220 ordinary shares acquired through the option exercise on the London Stock Exchange (LON:LSEG), AIM. The shares were sold at a price of 65.2000 pence per ordinary share. Prior to this transaction, Kent held a beneficial interest in 449,251 ordinary shares, representing 0.14% of the issued share capital, which remains unchanged post-transaction as the shares sold were those acquired through the option exercise.
The issued share capital of Vertu Motors consists of 325,822,174 ordinary shares with voting rights, and the company does not hold any ordinary shares in treasury. Vertu Motors, the fourth largest automotive retailer in the UK, operates 198 sales outlets across the country. The company has been focusing on a strategy of consolidation in the UK motor retail sector, with an emphasis on acquisitions and organic growth to improve operational efficiencies across its national dealership network.
This move by a senior executive comes as part of regular financial activities within publicly traded companies, where PDMR’s are required to disclose transactions involving shares of the company they manage. The information provided is based on a press release statement from Vertu Motors PLC.
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