Brave Bison shares surge as revenue jumps 19%, raises outlook

Published 11/09/2025, 09:38
 Brave Bison shares surge as revenue jumps 19%, raises outlook

Investing.com - Brave Bison Group plc (LSE:BBSN) shares surged 13.8% after the marketing and technology partner reported a 19% increase in net revenue to £12.0 million for the first half of 2025, driven by recent acquisitions and strong performance in its media network divisions.

The company posted adjusted EBITDA of £2.3 million, up 6% from £2.1 million in the same period last year, while adjusted profit before tax rose 2% to £1.9 million.

However, statutory profit before tax fell to £0.1 million from £1.2 million a year earlier, primarily due to £1.5 million in exceptional acquisition and restructuring costs as the company completed four acquisitions during the period.

Brave Bison’s adjusted EBITDA margin decreased slightly from 21% to 19% YoY following the acquisitions of Engage Digital Partners and The Fifth, both of which were loss-making at acquisition but are expected to contribute positively within 12 months.

"We have had a busy 2025 so far. Having not made an acquisition for almost two years, we have now announced five transactions in 2025 year to date, improving our competitive position and entering new markets with the acquisition of MiniMBA," said Oliver Green, Executive Chairman.

The company completed a £15.5 million equity fundraising in June to finance its acquisition of MiniMBA, a marketing skills and training platform that has trained 40,000 delegates since inception. The fundraising was oversubscribed at 49p per share.

Net cash excluding lease liabilities stood at £3.9 million at the end of June, down from £7.5 million at the end of December 2024, reflecting a £3.6 million cash outflow for acquisitions.

Brave Bison secured significant new business during the period, including being appointed as global social media agency of record for Primark, and winning contracts with Tottenham Hotspur FC, Guinness World Records, Estee Lauder, and Royal Mail.

The company now expects to exceed current market forecasts for fiscal year 2025 and has raised its expectations for fiscal year 2026, citing stronger than anticipated trading in the second half of 2025 and the acquisition of MTM announced separately.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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