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In recent trading activity, Pleasant Lake Partners LLC, through its associated entities, acquired a significant amount of 1 800 Flowers.com Inc. (NASDAQ:FLWS) stock. The transactions, conducted over a three-day span, involved the purchase of 111,500 shares of Class A Common Stock, amounting to a total value of $724,248. The purchase comes as FLWS trades near its 52-week low of $6.13, with the stock down 21% year-to-date. According to InvestingPro analysis, the company appears slightly undervalued at its current market capitalization of $419 million.
The purchases occurred on March 5th, 6th, and 7th, with share prices ranging from $6.4329 to $6.5187. Following these transactions, the total number of shares owned by the reporting entities increased to 7,754,469.
These acquisitions were made for the benefit of PLP Funds Master Fund LP, with Pleasant Lake Partners LLC acting as the investment adviser. Fund 1 Investments, LLC, serves as the managing member of Pleasant Lake Partners. Despite the purchases, each entity involved disclaims beneficial ownership beyond their pecuniary interest. For deeper insights into FLWS’s valuation and financial health metrics, investors can access the comprehensive Pro Research Report available on InvestingPro.
In other recent news, 1-800-FLOWERS.COM reported its second-quarter fiscal year 2025 earnings, revealing a 6% decline in sales to $776 million, missing the consensus estimate by $27 million. The company also missed its earnings per share (EPS) forecast, posting $1.08 against the expected $1.20. The shortfall was partly attributed to a $20 million impact from a systems issue in their food business, which the company is working to resolve. Following these results, the company reduced its full-year 2025 EBITDA guidance by 22%, with the revised midpoint now at $70 million. DA Davidson maintained a Neutral rating on the stock, with a price target of $7.50, based on a 5.0x multiple of the revised calendar year 2026 EBITDA estimate.
In a strategic move, 1-800-FLOWERS.COM has partnered with Uber Technologies (NYSE:UBER) to utilize Uber Direct for on-demand delivery services, aiming to enhance delivery logistics for florists nationwide, particularly during peak seasons like Valentine’s Day. This partnership is operational across the U.S. in over 1,000 BloomNet network shops, reflecting a strategic effort to leverage technology for improved delivery efficiency. Despite the recent challenges, the company continues to focus on cost reduction and leveraging AI for personalized marketing. Looking forward, the company expects full fiscal year revenue to decline in the mid-single digits, with adjusted EBITDA projected between $65 million and $75 million.
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