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Jeffrey Hirsch, President and Chief Executive Officer at STARZ ENTERTAINMENT CORP (NASDAQ:STRZ), acquired 15,000 common shares on August 19, 2025, following a significant 13% decline in share price over the past week. The purchases were made at prices ranging from $12.69 to $12.87, inclusive, for a total value of $191,700. The timing is notable as InvestingPro analysis shows the stock trading at just 0.3x book value, with analyst price targets ranging from $14 to $39.
Following the transaction, Hirsch directly owns 168,690 STARZ ENTERTAINMENT CORP shares, which includes 49,928 restricted stock units (RSUs) scheduled to vest on July 3, 2026, and 89,154 RSUs scheduled to vest in two equal annual installments on July 1, 2026 and 2027. With a market capitalization of $205 million and a strong free cash flow yield of 16%, InvestingPro subscribers can access 8 additional key insights about STRZ’s valuation and financial health in the comprehensive Pro Research Report.
In other recent news, Starz Entertainment reported a decline in both revenue and subscribers during its Q2 2025 earnings call. The company’s total revenue fell to $319.7 million, representing a 2% sequential decline and a 7.4% year-over-year decrease. Despite these challenges, Starz maintains a positive outlook, aiming for revenue and subscriber growth in the upcoming quarters. In related developments, Morgan Stanley (NYSE:MS) lowered its price target for Starz Entertainment from $15.00 to $14.00, while maintaining an Equalweight rating. The firm cited revenue concerns and Starz’s smaller size and lower investment levels as limiting factors for subscriber growth and pricing power. Morgan Stanley’s revised price target is based on approximately 4.5x forward EBITDA, with limited multiple expansion expected due to Starz’s sub-scale market position and elevated net debt leverage. These recent developments provide investors with insight into Starz’s current financial challenges and strategic outlook.
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