Monster Beverage’s chief commercial officer sells $5.06m in stock

Emelie Tirre, Chief Commercial Officer of Monster Beverage Corp (NASDAQ:MNST), has recently sold a significant portion of the company’s stock. The sale involved 91,316 shares at a weighted average price of $55.38, amounting to approximately $5.06 million. The transaction comes as Monster Beverage, currently valued at $54.2 billion, trades near its 52-week high of $61.23. According to InvestingPro analysis, the stock appears to be fairly valued, with strong financial health metrics supporting its current market position.

In addition to the sale, Tirre executed three separate option exercises on March 4, 2025. These transactions resulted in the acquisition of 91,316 shares of Monster Beverage’s common stock. The options were exercised at prices ranging from $25.75 to $31.2, with the total value of these acquisitions reaching $2,694,785. The company maintains impressive financial strength with a current ratio of 3.32, indicating robust liquidity. InvestingPro subscribers can access 13 additional key insights about Monster Beverage’s financial position and market outlook.

Following these transactions, Tirre’s direct ownership of Monster Beverage shares stands at 72,561. This series of transactions highlights a notable shift in Tirre’s stock holdings within the company, occurring while the stock trades at a P/E ratio of 37.15 and shows strong momentum with a 14.5% price return over the past six months.

In other recent news, Monster Beverage reported fourth-quarter revenue of $1.81 billion, surpassing analyst expectations of $1.8 billion. Net sales increased by 4.7% year-over-year, or 7.8% when adjusted for foreign currency. Despite the revenue beat, adjusted earnings per share were $0.38, missing the projected $0.40. The company’s gross profit margin improved to 55.5%, driven by reduced input costs, although it was affected by geographical sales mix. Monster Beverage’s international sales grew significantly, with a 20% year-over-year increase on a foreign exchange neutral basis. Stifel analysts maintained a Buy rating on the stock, citing strong international sales and improved gross margins. The company also implemented a 5% price increase on most U.S. brands starting November 2024, contributing to its strong performance. However, Monster Beverage incurred $130.7 million in impairment charges related to its Alcohol Brands segment due to underperformance. Stifel’s analysts predict that U.S. sales growth will gain momentum in 2025, supported by favorable comparisons and pricing strategies.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.