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Matthew C. Banks, VP, Corp Controller & CAO at Roku , Inc. (NASDAQ:ROKU), recently executed a series of stock transactions involving the company’s Class A Common Stock. On March 3, 2025, Banks acquired 4,708 shares through various exercises of restricted stock units, all at no cost. Concurrently, 2,389 shares were withheld by the issuer to cover income tax obligations, valued at $80.26 per share, totaling approximately $191,741.
On March 4, 2025, Banks sold a total of 1,906 shares. The sales were executed at prices ranging from $79.03 to $80.52 per share, resulting in a total transaction value of $153,168. Following these transactions, Banks holds 7,256 shares of Roku’s Class A Common Stock. Notably, the shares sold were part of a pre-arranged 10b5-1 trading plan. The stock has shown significant momentum with a 27.5% return over the past six months, though InvestingPro analysis indicates the stock is currently trading near its Fair Value. Get access to 8 more exclusive InvestingPro Tips and comprehensive financial analysis in the Pro Research Report, available with an InvestingPro subscription.
In other recent news, Roku Inc. has been the subject of several analyst updates following its latest earnings report. Benchmark analysts raised their price target for Roku to $130, citing a 25% year-over-year growth in Platform revenue for the last quarter of 2024, which exceeded expectations. Jefferies upgraded Roku’s stock rating from Underperform to Hold, increasing the price target to $100, acknowledging Roku’s impressive platform growth that surpassed both company guidance and analyst expectations. Meanwhile, Citi analysts adjusted their price target to $103, maintaining a Neutral stance, as they believe the current stock price already reflects the potential benefits of Roku’s strategic initiatives.
Morgan Stanley (NYSE:MS) also raised its price target for Roku to $75 but maintained an Underweight rating, pointing out challenges such as high political advertising revenue in 2024 and anticipated financial hurdles. Citizens JMP reiterated a Market Outperform rating with a $115 price target, highlighting Roku’s strong market presence and the growing popularity of The Roku Channel. Analysts from various firms have noted Roku’s strategic efforts to enhance its platform monetization, improve fill rates, and increase subscription revenue. These developments have contributed to a positive outlook for Roku, with some analysts expressing increased confidence in the company’s ability to maintain its growth trajectory.
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