Unity software director Bar-Zeev sells shares worth $2.1 million

Published 21/02/2025, 18:26
Unity software director Bar-Zeev sells shares worth $2.1 million

Tomer Bar-Zeev, a director at Unity Software Inc . (NYSE:U), has sold 83,333 shares of the company, according to a recent SEC filing. The sale comes as Unity’s stock has shown remarkable momentum, surging over 30% in the past week and trading at $28.26. According to InvestingPro analysis, the stock is currently showing overbought signals. The shares were sold at a weighted average price of $25.44, generating proceeds of approximately $2.1 million. This transaction was executed under a Rule 10b5-1 trading plan, which Bar-Zeev adopted in September 2024. Following this sale, Bar-Zeev retains ownership of 3,398,146 shares indirectly through Agathy Holdings Ltd., where both he and his spouse, Yuli Bar-Zeev, serve as directors. While Unity operates with moderate debt levels, analysts project a return to profitability this year. For deeper insights into insider trading patterns and comprehensive analysis, check out Unity’s detailed Pro Research Report, available exclusively on InvestingPro.

In other recent news, Unity Software (ETR:SOWGn) has seen a series of updates regarding its financial outlook and strategic partnerships. Stifel analysts raised their price target for Unity Software shares to $35 from $28, maintaining a Buy rating. This adjustment follows Unity’s release of fourth-quarter earnings and first-quarter guidance, which included insights into their upcoming advertising platform update named Vector. Similarly, Needham also increased their price target to $33, expressing optimism about Unity’s Grow business prospects and maintaining a Buy rating. Meanwhile, UBS adjusted its target price to $30 from $23, holding a Neutral rating, and noted the potential of Unity’s AI/ML strategy.

Unity Software has also been selected by Toyota Motor (NYSE:TM) Corporation to develop the next-generation Graphical User Interface (NASDAQ:TILE) (GUI) for Toyota vehicles, leveraging Unity’s real-time 3D technology. This collaboration aims to enhance the in-car experience, marking a significant step in integrating gaming technology with automotive design. JMP Securities maintained a Market Perform rating on Unity Software, reflecting a stable outlook despite the competitive landscape. Analysts noted that while Unity’s Grow business may not show significant shifts in the near term, the macroeconomic environment appears to be stabilizing. These developments highlight Unity’s ongoing efforts to expand its reach and improve its financial performance.

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