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American Rebel Holdings, Inc. (NASDAQ:AREB), a small-cap company with a market value of $8.64 million, announced it has entered into a Securities Purchase Agreement with 1800 Diagonal Lending, LLC, according to a statement in a recent SEC filing. According to InvestingPro analysis, the company currently operates with a significant debt burden and weak financial health metrics. The agreement, dated August 25, 2025, provides for a loan to the company in the principal amount of $152,950.
The filing states that an original issue discount of $19,950 and fees of $8,000 were applied at issuance, resulting in net proceeds to American Rebel Holdings of $125,000. With a current ratio of 0.72 and annual revenue of $9.47 million, InvestingPro data indicates the company may face challenges meeting its short-term obligations. The company is required to make ten payments to the lender, with the first payment of $114,329.80 due on February 28, 2026. Eight subsequent payments of $6,840.24 are scheduled for the thirtieth day of each following month, and a final payment of $6,840.28 is due on November 30, 2026. The total repayment amount will be $175,892.
If an event of default occurs, the note becomes immediately due and payable. In such a case, American Rebel Holdings would be required to pay 150% of the outstanding principal and accrued interest, plus any default interest at an annual rate of 22%, and any amounts owed under conversion rights.
The filing further notes that only upon an event of default may the lender convert the unpaid principal into restricted shares of company common stock at a 25% discount to the market price. The lender has agreed to limit its ownership to less than 4.99% of the company’s outstanding common stock. No warrants or other derivatives are attached to this note. The company has agreed to reserve a number of shares equal to four times the amount potentially issuable upon conversion.
American Rebel Holdings’ common stock and common stock purchase warrants are listed on The Nasdaq Stock Market LLC under the symbols AREB and AREBW, respectively.
This information is based on a press release statement included in the company’s Form 8-K filed with the Securities and Exchange Commission.
In other recent news, American Rebel Holdings, Inc. has entered into a $14.1 million property deal to acquire a commercial retail building in downtown Nashville, Tennessee. The transaction involves the issuance of common stock and prefunded warrants, alongside a promissory note for the remaining balance. Additionally, American Rebel Light Beer, a division of American Rebel Holdings, has expanded its distribution network to Minnesota through a new partnership with C&L Distributing. This expansion marks Minnesota as the 13th state in the brand’s distribution network since its production began in 2024. The company has also reported strong reorder rates for its American Rebel Light Beer at Total Wine & More locations, achieving a 100% reorder rate among active accounts. Furthermore, American Rebel Holdings has launched its second nationwide advertising campaign to boost brand awareness, featuring television spots across multiple networks and markets. In another development, the company has entered the Mississippi market with its largest-ever opening order for American Rebel Light Beer, partnering with Clark Beverage Group for distribution. These recent developments highlight American Rebel Holdings’ ongoing efforts to expand its market presence and brand recognition.
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