PSQ Holdings CFO Resigns, Company Seeks Replacement

PSQ Holdings, Inc., an advertising services company with a market capitalization of $167 million, announced the resignation of its Chief Financial Officer (CFO), Brad Searle, effective upon the appointment of his successor. The company, listed on the New York Stock Exchange under the ticker PSQH, disclosed this executive change in a recent 8-K filing with the Securities and Exchange Commission. According to InvestingPro analysis, the company currently shows a WEAK financial health score, with 15+ additional insights available to subscribers.

Searle, who also held the titles of principal accounting officer, principal financial officer, and treasurer, informed the management and board of directors of his decision on January 26, 2025. PSQ Holdings stated that Searle’s departure is not due to any disagreement with the company’s operations, policies, accounting practices, or financial reporting.

Following his resignation as CFO, Searle will continue his association with PSQ Holdings as the Senior Vice President of Finance and Accounting at EveryLife, a division within the company.

The company has initiated a search for a new CFO to oversee its financial strategy and operations. This transition comes at a time when PSQ Holdings is navigating the competitive advertising industry landscape.

Investors and market watchers will be keeping a close eye on the impact of this executive shuffle on the company’s financial leadership and direction, particularly given the stock’s recent volatility, with a -8.1% return over the past week despite a strong 47% gain over the last six months. The company’s business address is located at 250 S. Australian Avenue, Suite 1300, West Palm Beach, Florida, and it operates under the legal jurisdiction of Delaware.

The information regarding this management change is based on the details provided in the company’s SEC filing. As PSQ Holdings commences its search for a new financial chief, the market awaits to see how this will influence the company’s future financial planning and reporting.

In other recent news, Pulte Family Office has acquired a stake in the firearm and ammunition retailer, GrabAGun, traded under Colombier Acquisition Corp II. The company reported revenue figures of $99.5 million, with analysts from InvestingPro projecting continued growth but no profits for this year. Meanwhile, PSQ Holdings, also known as PublicSquare, has announced a new stock offering of 7,813,931 shares at a price of $4.63 per share, which is expected to generate around $36.2 million.

The company has also undertaken significant cost-cutting measures, including a workforce reduction of over 35% and voluntary executive salary reductions. In addition, PSQ Holdings secured a $5.35 million investment to fund its payment platform’s growth and a $10 million investment through a convertible note private placement. Despite softer second-quarter results leading to a price target reduction from $7.50 to $5.00 by Roth/MKM, the company reported a 39% quarter-over-quarter increase in its brands business following the acquisition of Credova.

Lastly, the company is migrating its Marketplace segment to the Rumble Cloud platform, which is expected to strengthen its commerce and payments operations. These are the recent developments from both GrabAGun and PSQ Holdings.

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