Amazon unveils Blue Jay robotics system to speed up deliveries

Published 22/10/2025, 19:28
© Reuters.

Investing.com -- Amazon has introduced a suite of new technologies designed to enhance delivery speed, improve workplace safety, and boost productivity for its front-line employees.

The company’s next-generation robotics system, Blue Jay, coordinates multiple robotic arms to simultaneously perform picking, stowing, and consolidating tasks. Currently being tested in South Carolina, the system effectively combines three assembly lines into one, creating greater efficiency in less space while allowing employees to shift from repetitive physical tasks to higher-value work like quality control.

Amazon is also implementing Project Eluna, an agentic AI model that processes real-time and historical data from fulfillment centers, providing insights in natural language to help operations teams make better decisions. The system is being deployed at a Tennessee fulfillment center for the holiday shopping season.

For delivery drivers, Amazon is developing smart glasses technology that displays essential information directly in the driver’s field of vision. This wearable system enables hands-free package scanning, turn-by-turn walking directions, and proof of delivery capture without requiring a smartphone. The glasses also use AI and computer vision to detect potential hazards like pets or uneven walkways.

Amazon stated it’s on track to deliver at its fastest speeds ever for Prime members globally in 2025, with more items arriving same or next day than before.

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