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Investing.com -- Ben Cohen and Jerry Greenfield, founders of the popular ice cream brand Ben & Jerry’s, are reportedly considering repurchasing their namesake company from Unilever (LON:ULVR) Plc. According to Bloomberg, citing anonymous sources, the duo have held preliminary discussions about a potential deal in recent months.
The sources also indicated that Cohen and Greenfield are considering partnering with investors who are committed to social causes for this potential transaction. However, it is still uncertain whether these discussions will continue or if the founders will decide to pursue the deal.
The Ben & Jerry’s brand could be valued at several billion dollars if sold, suggesting that the founders would require financial support from investors with substantial funds.
Despite these discussions, Unilever has stated that Ben & Jerry’s is not for sale. A spokesperson for Unilever confirmed in an email that the company plans to separate the ice cream business through a demerger, as announced in their 2024 fiscal year results. The spokesperson further emphasized that Ben & Jerry’s remains an integral part of their ice cream business.
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