Ford sales surge 14.2% in Q2, outpacing industry growth

Published 01/07/2025, 15:00
© Reuters.

Investing.com -- Ford Motor Company (NYSE:F) reported a strong second quarter, with sales growing 14.2% to 612,095 vehicles, significantly outpacing the estimated industry growth of 1.4%.

The automaker expanded its market share to an estimated 14.3%, up 1.8 percentage points compared to the first quarter of 2025.

"We blew the doors off the overall industry with our second-quarter sales," said Andrew Frick, president, Ford Blue and Model e, and interim head of Ford Pro.

Ford’s truck segment performed exceptionally well, with total pickup sales (F-Series, Ranger, Maverick) increasing 15.1% to 288,564 units. F-Series sales climbed 11.5% to 222,459, marking its best second quarter since 2019. The Maverick recorded an all-time best quarter with 48,041 trucks sold, a 26.3% increase, with nearly 60% of buyers being new to Ford. Ranger sales rebounded strongly, up 36.3%.

The company’s electrified vehicle sales, including hybrid, plug-in hybrid, and electric vehicles, grew 6.6% to 82,886 units, representing 13.5% of Ford’s total mix. For the first half of 2025, Ford sold a record 156,509 electrified vehicles, a 14.7% increase, which the company says outpaced the combined electrified portfolios of GM and Stellantis (NYSE:STLA).

In the SUV segment, Expedition sales surged 43.9% to 31,298 units, its best second quarter in 20 years, while Navigator (ELI:NVGR) soared 115% to 7,355, its strongest second quarter in 21 years. The Bronco family (Bronco + Bronco Sport) delivered a record 78,543 SUVs, up 44.7%.

Lincoln brand sales rose 31.0% to 31,332 vehicles, its highest second-quarter total in 18 years, with all models contributing to the growth.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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