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Investing.com - Piper Sandler has reiterated an Overweight rating on Adidas AG (OTC:ADDYY) with a price target of EUR200.00 ahead of the company’s upcoming third-quarter earnings report.
The German sportswear giant is expected to report its third consecutive quarter of double-digit sales growth in North America when it releases results on October 29, according to Piper Sandler’s analysis.
The research firm noted Adidas has made progress in diversifying its footwear mix beyond its Terrace franchises, which decreased by 6 percentage points as a proportion of total SKUs compared to the first quarter of 2025.
Piper Sandler’s analysis indicates Adidas maintains competitive pricing, with footwear priced 6% lower and apparel 7% lower than competitors, positioning the brand favorably in the current economic environment.
For the upcoming earnings report, Piper Sandler anticipates acceleration in Adidas’s footwear segment, with strength in both lifestyle and performance categories.
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