Benchmark raises Shopify stock price target to $140 on lower WACC

Published 05/08/2025, 18:02
© Reuters.

Investing.com - Benchmark raised its price target on Shopify (NASDAQ:SHOP) to $140.00 from $125.00 on Tuesday, while maintaining a Buy rating ahead of the company’s second-quarter earnings report. The stock, currently trading at $124.96, has delivered an impressive 139.59% return over the past year. According to InvestingPro, Shopify’s stock is currently trading slightly above its Fair Value, with analyst targets ranging from $85 to $155.

The price target increase was attributed to a lower weighted average cost of capital (WACC) and modest positive revisions to out-year estimates, according to Benchmark’s research note.

Shopify is scheduled to report its second-quarter earnings on Wednesday, August 6, with Benchmark expecting "modest upside" to both reported and guided gross merchandise volume (GMV), citing favorably correlated U.S. non-store retail sales data and Shopify’s "unwavering higher income demo."

The research firm highlighted several key topics for management to address during the earnings call, including potential GMV growth from a speculated Shopify/ChatGPT integrated checkout, possible merchant sales conversion disruptions from Meta’s June decision to deprecate in-app checkout on Facebook (NASDAQ:META) and Instagram, and second-half gross margin variability.

Benchmark also noted interest in any commentary regarding waning U.S. consumer sentiment, which was recently cited by Criteo, and potential new customer conversion variability, as third-party data monitored by the firm indicates weakening in this area.

In other recent news, Shopify has been the focus of several key developments. KeyBanc Capital Markets raised its price target for Shopify to $145, maintaining an Overweight rating, due to expected stronger-than-anticipated quarterly results. This optimism is driven by stable macroeconomic conditions, product innovation, and international market progress. Meanwhile, Citizens JMP reiterated its Market Outperform rating with a $135 price target, highlighting Shopify’s improved product discoverability. UBS maintained a Neutral rating with a $110 price target, noting Shopify’s expansion into enterprise, international, and in-store point-of-sale markets. Additionally, Shopify’s ecosystem continues to grow, integrating payments, fulfillment services, and AI-driven tools, capturing demand from businesses moving online. A new partnership with WEBUY GLOBAL aims to integrate WEBUY’s group-buying platform with Shopify’s merchant network, potentially expanding WEBUY’s reach significantly. These recent developments underscore Shopify’s evolving strategy and market presence.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers
© 2007-2025 - Fusion Media Limited. All Rights Reserved.