Bernstein reiterates Netflix stock rating with $1,390 price target

Published 02/09/2025, 14:10
Bernstein reiterates Netflix stock rating with $1,390 price target

Investing.com - Bernstein has reiterated an Outperform rating on Netflix (NASDAQ:NFLX) with a price target of $1,390.00, according to a research note published Tuesday. The streaming giant, which has delivered an impressive 72% return over the past year, currently trades at $1,208.25. According to InvestingPro data, the company maintains a perfect Piotroski Score of 9, indicating exceptional financial strength.

The streaming giant’s stock is currently trading approximately 10% below its all-time high recorded before its second-quarter earnings report. Bernstein notes that profit-taking occurred prior to the earnings announcement, and the mixed Q2 results have led to underwhelming stock performance since. InvestingPro analysis suggests the stock is currently trading above its Fair Value, with 26 analysts having revised their earnings upwards for the upcoming period.

The research firm attributes the stock’s sideways movement to mixed Q2 results and guidance. While Netflix management guided to higher revenue and margins, the outlook was partially boosted by foreign exchange factors, and margin guidance fell slightly below buy-side expectations.

Bernstein also points to the absence of material catalysts in the second half of 2023, despite recent announcements including MLB partnerships, K-Pop Demon Hunters content, and an improved advertising environment. None of these developments have been significant enough to reset investor expectations.

The firm remains optimistic about Netflix’s growth trajectory, noting that member growth historically trends higher in the second half of the year, supported by marketing and a stronger content slate. Bernstein expects this pattern, amplified by paid-sharing initiatives over the past two years, to drive higher revenue and margin expansion in Q3 through operating leverage.

In other recent news, Netflix has begun using artificial intelligence video generation software from Runway AI for its content production operations. This move into AI technology has stirred discussions within Hollywood due to concerns about its potential impact on industry jobs. Additionally, Netflix is finalizing a deal to stream the "Home Run Derby" for over $35 million annually through 2028. Financially, Netflix’s second-quarter results have led Jefferies to raise its price target for the company to $1,500, maintaining a Buy rating. This decision was based on Netflix’s solid performance, which included a 17% year-over-year foreign exchange neutral revenue growth. Citi also adjusted its price target for Netflix to $1,295, reflecting an updated model incorporating the company’s Q2 performance. Meanwhile, Comcast’s NBCUniversal is nearing a $200 million annual agreement with Major League Baseball to broadcast games on NBC and Peacock. In leadership news, Funko has appointed Josh Simon, a former Netflix executive, as its new CEO, effective September 2025. Simon will also join Funko’s Board of Directors.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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