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On Friday, BMO Capital Markets maintained an Outperform rating on Roblox Corporation (NYSE:RBLX) shares and increased the price target to $95 from the previous $82, as the stock trades near $85, close to its 52-week high. The revision reflects the firm’s positive outlook on the company’s performance, driven by robust daily active user (DAU) growth in the second quarter of 2025. According to InvestingPro data, RBLX has delivered an impressive 155% return over the past year, though current analysis suggests the stock may be trading above its Fair Value.
BMO’s analysis, informed by data from Sensor Tower, indicates that Roblox is experiencing accelerating DAU growth for the quarter-to-date, which could lead to results surpassing both the company’s guidance and consensus estimates. The analysts attribute this surge in engagement to the success of "Grow a Garden," a new game on the Roblox platform that has set multiple engagement records since its release on March 25, 2025. This growth aligns with the company’s strong revenue trajectory, with InvestingPro forecasting 49% revenue growth for FY2025.
In response to the game’s success and the overall uptrend in user engagement, BMO has adjusted its financial forecasts for Roblox. The firm has increased its second-quarter bookings estimate by 2.9% to $1.216 billion, which is 2.2% above the high end of the company’s guidance. Additionally, the forecasts for full-year bookings in both 2025 and 2026 have been revised upward by 2.5% and 6%, respectively.
The analysts at BMO believe that Roblox has multiple avenues for sustained growth going forward. The increased price target to $95 is a testament to the firm’s confidence in the company’s growth trajectory and its ability to outperform market expectations.
In other recent news, Roblox Corp . has seen a variety of developments that may interest investors. Deutsche Bank (ETR:DBKGn) maintained its Buy rating on Roblox, citing the promising launch of Rewarded Video Ads in collaboration with Google (NASDAQ:GOOGL), which could potentially add $150 million to $300 million in advertising revenue by 2026. Macquarie raised its price target for Roblox to $80, following a robust first-quarter performance marked by a 31% revenue increase and a 26% rise in daily active users. Canaccord Genuity also increased its price target to $84, highlighting the company’s strong revenue growth and margin expansion, as well as its strategic enhancements to search and discovery.
Goldman Sachs adjusted its price target to $80, maintaining a Neutral rating, and noted a potential 22% compound annual growth rate in Roblox’s Bookings from 2024 to 2027. Meanwhile, TD Cowen reiterated a Sell rating with a $40 price target, expressing concerns over potential overestimations of Q2 performance based on engagement metrics. The firm anticipates a 30% increase in bookings and a 55% rise in daily active users for Q2, but a 15% decrease in average revenue per daily active user, which could challenge the company’s narrative.
These recent developments reflect varied analyst perspectives on Roblox’s growth and strategic initiatives, including the impact of its new advertising model and ongoing user engagement efforts. Investors may find the differing analyst ratings and projections indicative of the potential opportunities and challenges facing Roblox in the near term.
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