DoubleVerify stock rating reiterated at Market Outperform by Citizens JMP

Investing.com - Citizens JMP has reiterated its Market Outperform rating for DoubleVerify (NYSE:DV) with a price target of $20.00, according to a research note released Monday. The target aligns with broader analyst sentiment, as InvestingPro data shows analyst targets ranging from $13 to $26, with the company currently appearing undervalued according to InvestingPro’s Fair Value model.

The firm’s analysis emphasizes the increasing value of high-attention advertisements and the importance of creative content in advertising performance, noting that Google (NASDAQ:GOOGL) and Meta (NASDAQ:META) have historically attributed approximately 50% of ad performance to creative elements.

Citizens JMP highlighted DoubleVerify’s potential to connect attention metrics with media purchases through its Authentic Attention and SciBids products, creating a significant market opportunity for the company.

The research note acknowledged that a fully integrated stack with creative optimization capabilities would be more optimal for this purpose, a feature that is becoming increasingly available across social media channels.

The firm maintained its positive outlook on DoubleVerify despite these competitive considerations in the digital advertising verification space.

In other recent news, DoubleVerify has been the focus of multiple analyst reports and updates following its Innovation Day event. KeyBanc raised its revenue and earnings estimates for DoubleVerify, projecting 2025 revenue at $744 million and 2026 at $824 million, while maintaining a Sector Weight rating. The firm also increased its EBITDA forecasts and noted a stabilizing core business with new product introductions. Stifel, on the other hand, raised its price target for DoubleVerify from $17 to $18, maintaining a Buy rating, and highlighted the potential for increased product adoption through its new Media AdVantage Platform.

Additionally, Canaccord Genuity reiterated its Buy rating with a $24 price target, citing growth potential through DoubleVerify’s bundling strategy and percent-of-spend pricing model. The company updated its guidance, projecting a 17% year-over-year growth for the second quarter and a 13% full-year growth outlook for 2025. JMP Securities also reiterated its Market Outperform rating, emphasizing DoubleVerify’s opportunity to connect attention metrics to media purchases.

In a separate development, Osisko Development filed a Form 6-K with the SEC, providing an update on its Cariboo Gold Project in British Columbia, Canada. The filing included a technical report on the feasibility study of the project, offering insights into its viability and potential. This report is part of Osisko Development’s efforts to ensure transparency and provide verifiable information to investors and stakeholders in the mining sector.

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