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Investing.com - Jefferies initiated coverage on Mao Geping Cosmetics Co (HK:1318) with a buy rating and a price target of HK$135.00 on Tuesday.
The research firm identified the company as "the No.1 & only local player with premium beauty positioning in China, in terms of group/brand/channel," highlighting its influential intellectual property power, solid brick-and-mortar channel, and strong presence in the beauty sector.
Jefferies views Mao Geping Cosmetics as being "on the right trajectory to achieve its vision of becoming a top-tier premium Chinese Beauty (C-Beauty) group by 2035," according to its initiation report.
The HK$135 price target is based on discounted cash flow analysis and implies price-to-earnings ratios of 53x, 42x, and 33x for 2025, 2026, and 2027 estimates, respectively.
Mao Geping Cosmetics operates in China’s premium beauty market, where it has established itself as the leading domestic player competing against international brands.
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