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Investing.com - Jefferies raised its price target on Weibo Corp (NASDAQ:WB) to $12.30 from $12.10 on Friday, while maintaining a Buy rating following the company’s second-quarter results. According to InvestingPro data, the stock has shown remarkable momentum with a 61% return over the past year.
The Chinese social media platform reported quarterly revenue that exceeded consensus estimates by 1.5%, with non-GAAP earnings surpassing expectations due to effective cost control measures. The company maintains impressive gross profit margins of 78% and trades at an attractive P/E ratio of 7.3x.
Jefferies expects Weibo to continue integrating social features and upgrading its recommendation systems with artificial intelligence technology, which should enhance the platform’s capabilities.
The investment firm anticipates softer advertising momentum in the second half of 2024 compared to the first half on a year-over-year basis, partly attributable to challenging comparisons with the previous year when the Olympics boosted advertising spending.
Despite the near-term advertising headwinds, Jefferies remains positive on Weibo’s long-term prospects, noting that the company’s investments in artificial intelligence will drive future growth, improve user experience, and enhance advertising monetization opportunities.
In other recent news, Weibo Corporation reported second-quarter earnings that exceeded analyst expectations. The Chinese social media platform demonstrated strong performance, particularly within its advertising business. This positive development was well-received in the market, with shares reflecting the upbeat sentiment. The earnings results underscore Weibo’s ability to leverage its platform effectively, despite market challenges. Analysts had anticipated a solid performance, and the company managed to surpass these projections. The latest earnings report highlights Weibo’s ongoing growth and operational efficiency. These results are part of the company’s recent developments and contribute to its current market position.
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