Morgan Stanley raises Persimmon stock target to £15.90

Published 06/05/2025, 16:34
Morgan Stanley raises Persimmon stock target to £15.90

On Tuesday, Morgan Stanley (NYSE:MS) upgraded its outlook on Persimmon Plc. (LON:PSN:LN) (OTC: PSMMY), issuing an Overweight rating with a revised price target of £15.90, up from £15.70. The firm’s analyst, Peter Ajose-Adeogun, took over coverage of the UK-based homebuilder, which has seen its stock surge over 20% year-to-date and commands a market capitalization of $5.8 billion. The upgrade comes as InvestingPro data shows the company maintaining strong financial health with more cash than debt on its balance sheet.

Ajose-Adeogun highlighted Persimmon’s focus on affordable homes throughout the UK, which he believes positions the company well for a recovery in volume sales. With mortgage rates declining and affordability improving, the analyst anticipates that Persimmon’s business will benefit significantly due to its lower-priced homes compared to competitors and its strong appeal to first-time buyers. The company’s robust financial position is evidenced by its current ratio of 4.71x and its ability to maintain dividend payments for 16 consecutive years.

The analyst further noted that there seems to be a lack of appreciation for Persimmon’s potential in the current share price. He cited forecasts of further rate cuts by Morgan Stanley’s economists and an increase in bank borrowing based on higher income multiples. These factors are expected to drive home completion rates above consensus expectations in both the near and mid-term.

Persimmon’s shares are currently trading at what Ajose-Adeogun describes as the largest discount compared to its 10-year average within Morgan Stanley’s coverage. This suggests that the stock may be undervalued relative to its historical performance.

The upgrade by Morgan Stanley comes at a time when the housing market is under close scrutiny due to economic pressures. The firm’s positive stance on Persimmon reflects a belief in the company’s potential to outperform in the face of these challenges, supported by favorable market conditions and strategic positioning.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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