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SEATTLE - Alaska Airlines (NYSE: ALK), a $5.1 billion market cap carrier currently trading below its InvestingPro Fair Value, announced Monday it will launch 13 new nonstop routes beginning spring 2026, significantly expanding service from its San Diego and Portland hubs while adding two new destinations to its network.
The carrier will add Tulsa, Oklahoma and Arcata-Eureka, California to its route map, bringing Alaska Air Group’s total destinations to 142 in 2026. With the addition of Arcata-Eureka, the airline said it will serve more California airports year-round than any other carrier. This expansion aligns with the company’s strong financial performance, with analysts forecasting 22% revenue growth for fiscal year 2025.
San Diego, which Alaska describes as its fastest-growing hub, will see five new nonstop routes to Dallas-Fort Worth, Oakland, Raleigh-Durham, Santa Barbara and Tulsa. The expansion will increase Alaska’s San Diego capacity by more than 35% compared to spring 2025.
From Portland, the airline will introduce four new destinations: Baltimore, Idaho Falls, Philadelphia and St. Louis. Alaska will also add a second daily flight to Newark and increase Portland-Līhuʻe (Kauaʻi) service to year-round.
The carrier is strengthening its Hawaii service with a new summer seasonal route between Honolulu and Hollywood Burbank Airport, the first connection between these airports in over 20 years. Additional flights will also be added from Los Angeles to Kahului (Maui) and from San Francisco to both Kona and Līhuʻe.
In Santa Rosa-Sonoma, where Alaska says it is the leading carrier, the airline will add a new intra-California flight to Ontario and increase service to Portland and San Diego.
"San Diego continues to be one of our fastest-growing hubs while Portland and Hawaii are essential parts of our global network," said Kirsten Amrine, vice president of revenue management and network planning at Alaska Airlines, in the press release statement.
The new routes will begin operating between March and May 2026, with tickets now available for purchase. With a P/E ratio of 36x and positive earnings per share of $2.49, Alaska Airlines continues to demonstrate profitable growth. For deeper insights into ALK’s expansion strategy and financial outlook, including exclusive ProTips and comprehensive analysis, visit InvestingPro, where you’ll find detailed research reports covering 1,400+ top stocks.
In other recent news, Alaska Air Group reported a record revenue of $3.7 billion for the second quarter of 2025, representing a 2% increase from the previous year. The company achieved an adjusted net income of $215 million and an adjusted earnings per share of $1.78, surpassing its guidance. However, Alaska Air recently experienced an IT outage that affected operations for both Alaska and Horizon airlines, leading to a temporary ground stop. The company is currently addressing the operational impacts and has not yet estimated the financial impact on its fourth-quarter results.
In analyst updates, UBS has lowered its price target on Alaska Air to $83.00 from $90.00 but maintained a Buy rating. The adjustment comes amid concerns about several factors affecting Alaska Air’s fourth-quarter outlook, though UBS believes these issues are unlikely to persist into 2026. Despite a recent decline in stock value, UBS reiterated its Buy rating and previous $90.00 price target following a September earnings preannouncement. These developments highlight a mix of operational challenges and optimistic analyst perspectives on Alaska Air’s future performance.
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