Cali Pass offers flexible payment with Affirm partnershi

SACRAMENTO, Calif. - Cali Pass, known for providing access to multiple ski resorts in California, has partnered with Affirm (NASDAQ: AFRM) to offer flexible payment options for its season passes and lift tickets. The fintech company, which has achieved impressive revenue growth of 42.5% over the last twelve months and maintains a market capitalization of $16.7 billion, brings its expertise to make winter sports more accessible by allowing customers to spread the cost of their purchases over time without hidden fees.

Starting today, Cali Pass customers can choose to pay for their passes in interest-free biweekly installments or opt for monthly payments. The process involves a quick eligibility check, after which approved customers can select a plan that suits their budget and complete their purchase. Affirm’s payment options are designed to be transparent, emphasizing no hidden or late fees.

John McColly, Cali Pass’s VP of Sales and Marketing, emphasized the company’s commitment to improving customer experience by providing greater payment flexibility. Affirm’s SVP of Revenue, Pat Suh, echoed this sentiment, highlighting the benefit for skiers and riders to secure passes early or afford spontaneous trips while managing their budgets effectively. According to InvestingPro data, Affirm maintains strong liquidity with a current ratio of 13.47, indicating robust financial stability to support its expanding partnerships.

The partnership with Affirm, a company that prides itself on trust and transparency in financial services, extends the range of payment options for Cali Pass users, who can now enjoy the convenience of personalized payment plans when planning their ski season. InvestingPro analysis shows the company has demonstrated strong market performance with a 56.5% return over the past year, though current valuations suggest the stock may be slightly overvalued. Investors can access comprehensive analysis and 8 additional ProTips through InvestingPro’s detailed research reports.

Cali Pass grants access to 20 winter destinations, including six in California, offering a range of benefits such as discounts on food, retail, and lodging. Affirm, facilitating responsible spending and saving, has over 358,000 retail partners across various sectors.

The new payment options are subject to eligibility and provided by Affirm’s lending partners, as detailed on their website. This initiative is based on a press release statement and reflects the ongoing trend of companies offering flexible payment solutions to cater to consumer preferences.

In other recent news, Affirm Holdings Inc. has entered into a significant partnership with Costco Wholesale Corporation, allowing Costco members to use Affirm’s pay-over-time options for online purchases between $500 and $17,500. This collaboration aims to offer Costco customers flexible payment options without late or hidden fees, enhancing the shopping experience for large purchases. In another development, Affirm has partnered with Mattress Firm, enabling customers to utilize Affirm’s payment solutions at over 2,200 locations and online. This move aligns with Mattress Firm’s Memorial Day sale, providing transparent payment plans with some offering 0% APR.

Furthermore, Affirm has teamed up with World Market, allowing customers to choose between biweekly or monthly installments for purchases both in-store and online. This partnership is part of a broader strategy to expand Affirm’s reach and provide more flexible payment solutions across various retail sectors. Meanwhile, Wells Fargo has maintained an Overweight rating on Affirm’s stock, with a price target of $67, citing strong business trends and potential growth catalysts. The financial institution’s analysis suggests a positive outlook for Affirm, highlighting its strategic initiatives and potential for continued growth.

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