Choice hotels to add 50 new properties in France

NORTH BETHESDA - Choice Hotels International, Inc. (NYSE:CHH), currently trading at $106.91 and showing strong fundamentals with an impressive 89.15% gross profit margin according to InvestingPro, announced Thursday it will add 50 new properties with more than 4,800 rooms across France, nearly doubling its presence in the country from 57 to 107 franchised hotels.

The new properties will join the Quality Suites brand and complement Choice’s existing Clarion, Quality, Comfort and Ascend Hotel Collection hotels in France, which the company describes as Europe’s largest hotel franchise market. With a market capitalization of $4.91 billion, Choice Hotels has demonstrated consistent shareholder value, maintaining dividend payments for 22 consecutive years.

The expansion will add more than 30 new cities to Choice Hotels’ network in France, with 26% of properties located in major urban centers such as Marseille, Toulouse, and Bordeaux, 52% in mid-sized suburban cities, and 22% in smaller tourist destinations.

"By nearly doubling our footprint in France, we’re not only reinforcing our commitment to expanding our direct franchise business but simultaneously enhancing our value proposition for guests and franchisees," said Pat Pacious, President and Chief Executive Officer at Choice Hotels.

All properties will participate in the company’s Choice Privileges loyalty program, allowing members to earn and redeem points across the company’s global portfolio of over 7,100 hotels.

The French expansion builds on Choice Hotels’ international growth efforts this year, which include expansion in Brazil through a strategic relationship with Atlántica Hospitality International encompassing 70 hotels, entry into Argentina, acquisition of the remaining stake in Choice Hotels Canada, and a distribution agreement with SSAW Hotels & Resorts in China.

According to the press release, Choice Hotels expects to achieve high single-digit international room growth this year, with its international portfolio now exceeding 150,000 rooms outside the United States. Currently trading near its 52-week low, analysis from InvestingPro suggests the stock may be undervalued, with additional insights and detailed financial metrics available in the comprehensive Pro Research Report covering this and 1,400+ other top US stocks.

In other recent news, Choice Hotels International Inc. reported its second-quarter earnings, showcasing a mixed financial performance. The company surpassed earnings per share expectations with an actual EPS of $1.92, beating the forecast of $1.89. However, its revenue did not meet projections, totaling $426 million compared to the anticipated $430.18 million. Additionally, Choice Hotels announced a quarterly cash dividend of $0.2875 per share, payable on October 16, 2025, to shareholders of record as of October 1, 2025. These developments reflect the company’s ongoing financial strategies and shareholder commitments. Despite missing revenue forecasts, the earnings performance indicates some positive operational efficiencies. No recent analyst upgrades or downgrades have been reported for Choice Hotels. Investors remain attentive to these recent financial outcomes and announcements.

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