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LONDON - Digital acceleration company CI&T (NYSE:CINT) has appointed Melissa Smith Machado as Chief Strategy Officer and Alex Cross as Chief Technology Officer for its EMEA operations, according to a press release statement.
The new executives will focus on integrating CI&T’s proprietary GenAI platform, CI&T FLOW, into client programs. The company reports the platform has already demonstrated nearly 50% efficiency gains.
Smith Machado joins from Deloitte Digital, where she led the UK Customer Strategy and Insights team. With 17 years of industry experience, she will refine CI&T’s value proposition in the region and develop go-to-market strategies.
Cross, previously CTO of Cloud at Endava, brings extensive consulting experience from roles at IBM and other organizations. He will expand CI&T’s technology, data, and AI capabilities across EMEA while developing regional technology partnerships, including leveraging the company’s global partnership with AWS.
"Melissa and Alex bring together customer insight and technology in a way that speaks directly to the challenges our clients face," said Nick Curran, Chief Growth Officer at CI&T.
Solange Sobral, EVP & Partner at CI&T, added that the executives will help clients "scale innovation responsibly, connect strategy with execution, and achieve AI-driven outcomes that are measurable and meaningful."
CI&T, which employs over 7,600 professionals globally, specializes in digital transformation services including AI, strategy, customer experience, software development, cloud services, and data solutions.
In other recent news, CI&T Inc. reported a 12.3% year-over-year organic constant currency growth in the second quarter of 2025. This performance was highlighted by TD Cowen, which subsequently raised its price target for CI&T to $9.00 from $8.00, maintaining a Buy rating on the stock. These developments reflect CI&T’s sustained growth trajectory, according to TD Cowen’s analysis. The digital solutions provider’s financial results and the positive analyst outlook suggest a favorable position in the market. Investors may find the updated price target and continued Buy rating noteworthy as they assess CI&T’s future prospects.
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