PROS Holdings appoints Jeff Cotten as new CEO

HOUSTON - PROS Holdings, Inc. (NYSE: PRO), a company specializing in AI-powered SaaS solutions for pricing and selling, has announced the appointment of Jeff Cotten as its new President and CEO, effective June 2, 2025. The company, currently valued at approximately $805 million, will see Cotten taking over from Andres Reiner, who is set to retire but will remain in a senior advisory role for a year to facilitate a smooth transition.

Cotten brings over two decades of enterprise technology experience to the role, having served in senior leadership positions at companies like Rackspace and Alvaria. His tenure at Rackspace saw him lead a business with revenues exceeding $2 billion. He is recognized for his customer-centric approach and his ability to drive growth and operational excellence in high-tech enterprises.

The board expressed confidence in Cotten’s ability to build upon the foundation laid by Reiner. During Reiner’s leadership, PROS expanded into new industry verticals, transitioned successfully to a SaaS model, and achieved notable results, including an 8.8% revenue growth and an impressive 65.7% gross profit margin in the last twelve months. According to InvestingPro analysis, the company is currently undervalued and shows promising growth potential, with net income expected to improve this year.

Cotten expressed excitement about joining PROS during a period when AI adoption is accelerating. He praised the company’s market leadership, culture of innovation, and commitment to delivering customer value. With analysts setting price targets between $27 and $38, significantly above the current trading price of $16.85, Cotten is poised to scale the business, explore new opportunities, and drive growth for customers, employees, and shareholders. InvestingPro data reveals several more key insights about PROS’ potential, available to subscribers.

This leadership change comes at a time when PROS continues to leverage its expertise in revenue and pricing science to help companies optimize transactions and improve performance. The company’s platform enables dynamic matching of offers to buyers and prices to products, facilitating accelerated revenue growth and profit maximization. For a comprehensive analysis of PROS Holdings’ financial health and growth prospects, investors can access the detailed Pro Research Report available on InvestingPro, which covers over 1,400 US stocks with expert insights and actionable intelligence.

The information in this article is based on a press release statement from PROS Holdings, Inc.

In other recent news, PROG Holdings reported a robust fourth-quarter performance, with earnings per share (EPS) of $0.80, surpassing analyst estimates of $0.77. Revenue for the quarter reached $623.3 million, exceeding the expected $614.39 million and marking an 8% year-over-year increase. Despite these results, the company’s guidance for 2025 fell short of Wall Street expectations, projecting full-year EPS of $3.10-$3.50 against a consensus of $3.88, and revenue between $2.52-2.59 billion compared to the anticipated $2.62 billion. Analysts from TD Cowen and Keybanc provided mixed reactions, with concerns about the impact of Big Lots’ bankruptcy and a challenging operating environment.

Meanwhile, PROS Holdings announced the appointment of Katie May to its Board of Directors, bringing significant expertise in eCommerce and digital transformation. May’s addition aims to strengthen the company’s strategic direction as it looks to enhance its market position. The appointment was facilitated by the executive search firm Russell Reynolds. Both companies are navigating their respective challenges and opportunities, with PROG Holdings addressing market uncertainties and PROS Holdings focusing on board enhancement.

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