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LAKEWOOD, NJ - Reliance Global Group, Inc. (NASDAQ:RELI), a micro-cap company with a market value of $5.69 million and annual revenue of $14.06 million, announced Monday it has purchased Bitcoin as part of its Digital Asset Treasury initiative, adding to its existing holdings of Ethereum and Cardano.
The Bitcoin acquisition represents the company’s largest cryptocurrency position to date and marks the third step in its digital asset strategy, according to a press release statement. Earlier this month, Reliance initiated purchases of Ethereum, followed by Cardano. According to InvestingPro data, the company’s financial health score stands at 1.49, labeled as WEAK, with negative EBITDA of $3.81 million in the last twelve months.
With this latest acquisition, Reliance joins a select group of Nasdaq-listed companies holding Bitcoin in their treasury reserves.
"Our earlier purchases of Ethereum and Cardano laid the groundwork for Reliance’s digital asset treasury strategy, and today’s purchase of Bitcoin represents the next step in building a diversified portfolio of blockchain leaders," said Ezra Beyman, Chairman and CEO of Reliance Global Group.
The company indicated it views Bitcoin as a foundational store of value rather than a speculative asset, citing its limited supply of 21 million coins, network security, liquidity, and growing institutional adoption. This strategic move comes as the company’s stock has experienced significant volatility, with a year-to-date decline of 66%. InvestingPro subscribers can access 12 additional key insights about RELI’s financial position and market performance through the comprehensive Pro Research Report.
Reliance, which operates in the insurance and financial services sectors, stated that its cryptocurrency strategy aligns with its broader adoption of advanced technologies including AI and digital platforms like RELI Exchange and 5MinuteInsure.com.
The company did not disclose the size of its Bitcoin purchase or the total value of its cryptocurrency holdings in the announcement.
Reliance emphasized that its approach to digital assets focuses on regulatory compliance, transparent accounting, and secure custody practices as part of a long-term strategy rather than short-term speculation. The company’s current stock price of $1.09 reflects broader market challenges, with detailed analysis and valuation metrics available through InvestingPro’s advanced financial tools and expert insights.
In other recent news, Reliance Global Group has declared a special cash dividend of $0.03 per common share, reflecting its improved financial performance and balance sheet. The dividend is set to be paid on December 2, 2025, to shareholders of record as of October 30, 2025. Additionally, the company has made significant strides in its digital asset strategy by completing its first purchase of Ethereum. Reliance Global Group plans to invest up to $120 million in cryptocurrencies, including Bitcoin, Ethereum, and Solana, as part of its Digital Asset Treasury initiative. This investment will be implemented in two phases, with an initial commitment of up to $60 million. The company has also entered into an At The Market Offering Agreement with H.C. Wainwright & Co., LLC, allowing for the sale of up to $2,026,453 of its common stock. These shares may be sold through various methods, including transactions on the Nasdaq Capital Market. In another development, JPMorgan has reiterated its Overweight rating on Reliance Industries, following the company’s plan to list its telecom business, Reliance Jio, by June 2026.
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