Snowflake unveils AI-powered SQL and migration tools

Published 03/06/2025, 14:28
Snowflake unveils AI-powered SQL and migration tools

SAN FRANCISCO - Snowflake Inc. (NYSE: SNOW), the $70 billion market cap cloud-based data warehousing leader, has announced the introduction of new AI-driven capabilities at the Snowflake Summit 2025. The company, which has delivered an impressive 53% return to investors over the past year according to InvestingPro data, continues to demonstrate strong momentum in the cloud computing space. The company’s latest offerings, SnowConvert AI and Cortex AISQL, aim to enhance data analytics and accelerate migrations from legacy systems to Snowflake’s platform.

SnowConvert AI promises to simplify the transition for organizations moving from older databases to Snowflake by automating the conversion of code, reports, and ETL tools. This AI-powered feature is designed to cut the time required for code conversion and testing by two to three times, expediting the modernization process and enabling faster delivery of insights.

On the other hand, Cortex AISQL, now available in public preview, integrates generative AI into the SQL queries of Snowflake users. This innovation allows data analysts to extend their querying capabilities to unstructured data, such as text and images, using familiar SQL syntax. The tool is said to offer significant performance improvements, ranging from 30-70% depending on the datasets, and can lead to up to 60% in cost savings when filtering or joining data.

Cortex AISQL is powered by leading AI models from Anthropic, Meta, Mistral, OpenAI, among others, and is built into Snowflake’s SQL engine. This enhancement is part of Snowflake’s broader AI Data Cloud suite, which has already enabled customers to deploy advanced AI models and applications within a secure environment.

Snowflake’s new offerings are expected to empower data teams to work more efficiently and make strategic decisions by leveraging AI capabilities. The company also announced the general availability of its Standard Warehouse - Generation 2, offering faster analytics performance, and the inclusion of open formats like Apache Iceberg tables in its unified platform.

These announcements are part of Snowflake’s ongoing efforts to redefine how organizations manage and analyze data in the AI era. The company’s expansion into AI-powered analytics and migration tools underscores its commitment to helping enterprises unlock the full potential of their data. With revenue growing at 27.5% and maintaining a healthy gross profit margin of 66.6%, Snowflake demonstrates strong execution of its growth strategy. InvestingPro analysis indicates the stock is currently trading slightly above its Fair Value, with 24 analysts recently revising their earnings expectations upward for the upcoming period. For deeper insights into Snowflake’s financial health and growth prospects, investors can access the comprehensive Pro Research Report, available exclusively on InvestingPro along with 12 additional key ProTips for this stock.

This report is based on a press release statement from Snowflake Inc.

In other recent news, Snowflake Inc. has announced its latest earnings results, highlighting the launch of its Standard Warehouse - Generation 2 (Gen2), which promises to deliver 2.1 times faster analytics performance. This development is part of Snowflake’s broader strategy to enhance data-driven decision-making capabilities. The company also revealed plans to acquire Crunchy Data, aiming to integrate enterprise-grade PostgreSQL into its AI Data Cloud, enhancing security and compliance for AI applications. This acquisition is pending regulatory approval and is expected to expand Snowflake’s capabilities in regulated environments.

Moreover, Snowflake’s collaboration with Canva has been pivotal in boosting Canva’s B2B growth, leveraging Snowflake’s AI Data Cloud to refine product offerings and marketing strategies. In another strategic move, Snowflake has partnered with LA28 and Team USA to become the Official Data Collaboration Provider for the upcoming Olympic and Paralympic Games. This partnership aims to enhance athlete performance and fan engagement through advanced data management.

Analysts at Argus have maintained a Hold rating on Snowflake, citing the company’s ongoing investment in AI and machine learning as a potential driver for future growth. While these investments are not expected to generate immediate revenue, they are seen as a critical part of Snowflake’s long-term strategy. As Snowflake continues to innovate and expand its offerings, these developments reflect the company’s commitment to remaining at the forefront of the data warehousing and analytics industry.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers
© 2007-2025 - Fusion Media Limited. All Rights Reserved.