Stream Hatchet partners with Ubisoft for Rainbow Six Siege X launch

Published 12/08/2025, 13:14
Stream Hatchet partners with Ubisoft for Rainbow Six Siege X launch

FRISCO, TEXAS - Stream Hatchet, a live streaming analytics platform and subsidiary of GameSquare Holdings (NASDAQ:GAME), announced Tuesday a partnership with Ubisoft to support the launch of Tom Clancy’s Rainbow Six Siege X. According to InvestingPro data, GameSquare, currently valued at $93 million, has shown strong momentum with a 12% gain in the past week.

Under the agreement, Stream Hatchet will manage influencer strategy and execution for the game launch, using its data-driven talent discovery platform to activate creators. The partnership is expected to contribute to GameSquare’s 2025 revenue, building on the company’s impressive 77% year-over-year revenue growth. InvestingPro analysis indicates the stock is currently undervalued, with analysts maintaining a strong buy consensus.

"We’re proud to partner with Ubisoft on one of the most anticipated releases in tactical gaming," said Justin Kenna, GameSquare’s CEO, in a press release statement.

Tom Clancy’s Rainbow Six Siege has attracted tens of millions of registered players since its original launch in 2015. The upcoming Rainbow Six Siege X represents the next evolution in the franchise.

Justin Smith, Chief Commercial Officer of Stream Hatchet, said the company’s platform provides tools to identify appropriate influencers and maximize impact across streaming and social channels.

The collaboration highlights Stream Hatchet’s expansion from analytics into managed services and campaign execution for gaming publishers.

Stream Hatchet provides data analytics for the live streaming industry with historical data from 20 platforms. GameSquare Holdings operates a media network that includes FaZe Clan and offers creative services and analytics targeting younger audiences. For deeper insights into GameSquare’s financial health and growth prospects, investors can access comprehensive analysis through InvestingPro’s detailed research reports, available for over 1,400 US stocks.

In other recent news, GameSquare Holdings, Inc. has announced several significant developments. The company reported that it has priced a $70 million public offering of common stock at $1.50 per share, with plans to use the proceeds to enhance its Ethereum holdings. Additionally, GameSquare’s Board of Directors has expanded the company’s digital asset treasury program from $100 million to $250 million, further solidifying its commitment to cryptocurrency investments. As part of this strategy, GameSquare recently acquired $30 million worth of Ethereum, totaling approximately 8,351.89 ETH.

In a notable acquisition, GameSquare purchased a rare "Cowboy Ape" CryptoPunk NFT from Robert Leshner for $5.15 million, marking its first direct NFT investment. The company has also regained compliance with Nasdaq’s minimum bid price requirement, maintaining the necessary closing bid price for over ten consecutive business days. Furthermore, GameSquare is set to host a livestream featuring its CEO and newly appointed crypto advisors to discuss its recent crypto initiatives. These developments reflect the company’s strategic focus on expanding its presence in the digital asset space.

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