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Benjamin Silbermann, a director and significant shareholder of Pinterest, Inc. (NYSE:PINS), recently executed a series of stock transactions involving the company’s Class A Common Stock. According to a Form 4 filing, Silbermann sold shares totaling approximately $3.44 million on March 26, 2025. The sales were conducted at prices ranging from $33.6118 to $34.3854 per share. The social media company, currently valued at $21.89 billion, maintains impressive gross margins of 79.4% and trades at premium valuation multiples according to InvestingPro data.
The transactions were carried out as part of a Rule 10b5-1 trading plan, which allows company insiders to set up a predetermined plan to sell stock, helping to avoid concerns of insider trading. Following these transactions, Silbermann’s direct ownership in the company, through the Benjamin and Divya Silbermann Family Trust and SFTC, LLC, was adjusted accordingly. Pinterest maintains strong financial health, earning a "GREAT" rating from InvestingPro, with robust liquidity metrics and solid cash flow generation. Discover 8 more exclusive ProTips and comprehensive analysis in the Pro Research Report.
The filing also detailed the conversion of Class B Common Stock into Class A Common Stock, although these conversions did not involve any financial exchange. The total shares sold included 73,689 and 9,644 shares from the Family Trust, and 16,350 and 2,400 shares from SFTC, LLC, with the remaining shares held by Silbermann subject to vesting requirements.
In other recent news, Pinterest Inc has been the subject of several analyst updates following its strong fourth-quarter performance. The company reported a year-over-year revenue increase of 18% and an adjusted EBITDA of $471 million, surpassing consensus estimates. Monthly active users grew by 11%, contributing to a 6% increase in average revenue per user. RBC Capital Markets raised its price target for Pinterest to $50, citing the company’s successful strategies in enhancing user engagement and advertising content quality. CFRA also increased its price target to $53, maintaining a Strong Buy rating, and highlighted Pinterest’s investments in artificial intelligence and shoppable content as key drivers of engagement, particularly among Gen Z users.
TD Cowen expressed confidence in Pinterest by raising its price target to $46, maintaining a Buy rating, and noting the company’s positive fourth-quarter earnings and forward-looking guidance. The firm pointed out strategic initiatives like AI-led user engagement improvements and the introduction of the Performance+ suite as factors for anticipated sustained revenue growth. Guggenheim upgraded Pinterest’s stock rating to Buy, with a target of $40, based on robust user growth and engagement metrics. The firm anticipates above-market average growth in user base monetization from 2025 to 2027, driven by advancements in AI-enabled advertising. These developments indicate a strong market position for Pinterest, with analysts expressing optimism about the company’s potential for continued growth and innovation in the digital advertising space.
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