Analysts positive on INTU after analyst day

Published 19/09/2025, 12:28
© Reuters

Investing.com -- Intuit shares drew upbeat commentary from analysts after its investor day, with both Barclays and RBC Capital highlighting confidence in the company’s growth ambitions, AI adoption, and mid-market expansion.

Barclays said management’s presentation “discussed the growth drivers to achieve its long-term aspiration of 20% YoY revenue growth in 2030,” adding that Intuit’s clean data and technology platform “enables it to offer various AI solutions (mostly agents) within its core tax and SMB accounting offerings.” 

The firm noted that over 2 million customers are already using Intuit’s AI agents, with 80% showing repeat engagement, and highlighted productivity benefits such as 12 hours per month saved from the accounting agent and “five days faster” payments for those using the payments agent.

Barclays also emphasized Intuit’s mid-market opportunity, citing strong results from its Enterprise Suite (IES), which grew 40% in FY25. 

“The success Intuit achieved in its first year in the market with IES…is a good starting point, but should only be the beginning,” Barclays said.

RBC Capital echoed that sentiment, noting management’s focus on scaling the Enterprise Suite as a key lever for average revenue per customer expansion. 

RBC cited 23% growth in mid-market customers to 349,000 and >2x uplift in revenue per customer for upgrades from core QuickBooks. 

The bank said, “Investor Day reinforced that IES can materially expand ARPC and mid-market penetration.”

RBC also pointed to broader AI adoption, with Intuit showcasing “80% repeat engagement with QB AI agents, 40% faster coding velocity, [and] 90% accuracy in transaction categorization.” 

While Mailchimp remains a near-term drag, RBC expects double-digit growth in that segment by FY26.

Both firms concluded that Intuit’s long-term growth framework remains intact, supported by AI, enterprise adoption, and a solid margin profile.

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