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Investing.com -- Apple Inc. is developing its first low-cost laptop, aiming to compete with Chromebooks and entry-level Windows PCs in a new market segment for the company.
The budget Mac, currently code-named J700, is designed to appeal to students, businesses, and casual users who primarily browse the web, work on documents, or perform light media editing, according to a report from Bloomberg News, citing people familiar with the matter.
Apple is also targeting potential iPad customers who might prefer a traditional laptop experience rather than a tablet.
The device is currently in active testing at Apple and has entered early production with overseas suppliers. The Cupertino, California-based technology company plans to launch the new budget laptop in the first half of 2026.
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