LOS ANGELES - Cineverse Corp. (NASDAQ: CNVS), a leader in streaming technology and entertainment, today unveiled cineSearch, an AI-powered search platform designed to enhance the movie and television show discovery process for consumers. The new service is set to debut in the spring of 2024 within the Cineverse streaming platform, with plans for wider availability through partnerships with original equipment manufacturers (OEMs) and third-party streaming platforms.
Developed using Google (NASDAQ:GOOGL) Cloud's Vertex (NASDAQ:VRTX) AI Search and built upon the PaLM 2 Large Language Model (LLM), cineSearch aims to offer a conversational user experience in finding entertainment recommendations. It features a proprietary AI model, enriched with a comprehensive metadata set, to assist users in navigating over 100,000 titles across all streaming services.
Cineverse is also introducing "Ava," an AI-based video advisor, as part of cineSearch. Ava will leverage scene-specific metadata, users' viewing history, and contextual data like location and weather to suggest ideal viewing options. The platform promises intuitive and detailed searches based on a variety of film and scene characteristics, improving the ease and enjoyment of finding content.
Tony Huidor, CTO and COO of Cineverse, emphasized the importance of effective search and discovery tools for streaming service users and highlighted the role of AI in enhancing these experiences. Anil Jain, Global Managing Director of Strategic Consumer Industries at Google Cloud, echoed this sentiment, noting the transformative potential of generative AI in the media industry.
Cineverse's initiative marks a significant step in utilizing AI to address the entertainment industry's search and discovery challenges, potentially leading to increased visibility for lesser-known content. The company, which delivers a vast range of entertainment to a substantial audience monthly, is positioning itself at the forefront of AI applications in the sector.
This announcement is based on a press release statement from Cineverse Corp.
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