Meta introduces new Instagram features to boost connections

Published 06/08/2025, 18:08
© Reuters

Investing.com -- Meta Platforms (NASDAQ:META) is rolling out several new Instagram features designed to help users connect more easily with friends through content sharing and location features.

The update includes a repost function that allows users to share public reels and feed posts with their followers. Reposted content will appear in followers’ feeds and in a dedicated tab on the user’s profile. When content is reposted, the original creator is credited, potentially expanding their reach to new audiences.

Users can add personal notes to reposts by typing in a thought bubble that appears during the sharing process.

Instagram is also introducing a map feature that enables location sharing with selected friends. The feature is opt-in only, with users having control over who can see their location. Users can choose to share with all mutual followers, Close Friends, specific individuals, or no one at all.

Parents with supervision settings for teen accounts will receive notifications if their teen begins sharing location and can control this feature’s availability. The map feature is launching in the US first, with global rollout planned for the future.

A new "Friends" tab in Reels shows content that friends have liked, created, reposted or commented on. This feature, which began rolling out earlier this year, is now launching globally.

The map can be accessed from the top of the direct message inbox and displays location-tagged content including reels, posts, and stories from followed accounts (available for 24 hours after posting) and notes from mutual followers.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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