DoubleVerify stock rating maintained at Buy by Stifel despite cautious outlook

Investing.com - Stifel maintained its Buy rating on DoubleVerify (NYSE:DV) with a price target of $20.00, according to a research note published this week. The target represents a significant upside from the current price of $11.92, with InvestingPro analysis suggesting the stock is currently undervalued.

The firm’s decision comes despite making slight downward adjustments to its revenue projections for the digital media measurement company for the third and fourth quarters of 2025.

Stifel cited DoubleVerify’s "incrementally cautious commentary" regarding the health of certain business verticals as the reason behind the revised estimates.

Specifically, the consumer packaged goods (CPG) and retail sectors were highlighted as areas of concern during the company’s recent conference presentations this quarter.

Despite these near-term challenges in key verticals, Stifel continues to maintain its positive long-term outlook on DoubleVerify, as reflected in its unchanged Buy rating and $20.00 price target. InvestingPro subscribers can access 13 additional investment tips and a comprehensive analysis of DoubleVerify’s financial health, which currently rates as GOOD.

In other recent news, DoubleVerify reported impressive second-quarter 2025 earnings, surpassing revenue expectations by 4% and exceeding adjusted EBITDA projections by 6.5%. This strong performance was noted across its Measurement, Activation, and Supply-Side segments. Following these results, BMO Capital raised its price target for DoubleVerify to $27, maintaining an Outperform rating, while Goldman Sachs lowered its target to $17 but acknowledged the company’s revenue beat. Citizens JMP and Raymond James both reiterated their Outperform ratings with a $20 price target, emphasizing DoubleVerify’s growth drivers and resilience against potential market threats like AI Search impacts. BMO Capital highlighted the company’s competitive edge with its Media Authentication Platform, which is expected to accelerate revenue growth by 2026. The firm also pointed to DoubleVerify’s new product offerings as a catalyst for future growth. These developments reflect a positive outlook from several analysts, with a focus on DoubleVerify’s strategic initiatives and market positioning.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.