JMP maintains Caesars stock $45 target amid booking trends

Published 10/06/2025, 10:24
JMP maintains Caesars stock $45 target amid booking trends

On Tuesday, JMP Securities analysts maintained their positive stance on Caesars Entertainment (NASDAQ:CZR) stock, reiterating a Market Outperform rating and a $45.00 price target. Currently trading at $26.74, with a market capitalization of $5.6 billion, the stock has seen significant volatility, as revealed by InvestingPro data. Analyst targets range from $28 to $62, reflecting diverse market opinions about the company’s prospects. The firm’s analysts highlighted that while summer bookings are showing some signs of softness due to a shortening booking window, strategies to increase pricing in non-gaming business segments have been successful in the past. This approach aligns with industry moves, such as MGM Resorts (NYSE:MGM) International’s plan to enhance EBITDAR by $200 million and recent comments from the Venetian’s CEO about their pricing strategy.

The analysts pointed out that the convention and group outlook, which has seen a year-to-date increase of 2%, is expected to serve as a medium-term catalyst for the industry. This segment, accounting for 15-20% of business, is anticipated to potentially reach record levels by 2026. With annual revenue of $11.3 billion and an EBITDA of $3.6 billion, Caesars maintains a strong market position despite operating with significant debt obligations, as highlighted in InvestingPro’s comprehensive analysis. The positive outlook is further supported by favorable hotel supply levels, a robust convention market, and the expansion of non-gaming activities, including sports.

Caesars Entertainment, alongside other operators like MGM, is exploring ways to leverage these trends to strengthen its financial position. The analysts believe that despite the current challenges with booking patterns, the company’s strategic initiatives place it in a good position to benefit from the expected growth in the medium term.

The positive assessment by JMP Securities comes at a time when the hospitality and gaming industry is navigating through changing consumer behaviors and market dynamics. Caesars Entertainment, with its diverse portfolio of properties and focus on both gaming and non-gaming revenue streams, is poised to capitalize on the opportunities presented by the evolving landscape.

Investors and market watchers will continue to monitor the performance of Caesars Entertainment as it adapts to the industry’s current conditions and prepares for the anticipated upturn in the convention and group business segments. The company’s stock performance will likely reflect its ability to execute on its strategic plans and capture the growth potential identified by analysts. According to InvestingPro’s Fair Value analysis, the stock appears slightly undervalued at current levels. For deeper insights into Caesars’ financial health and growth prospects, investors can access the comprehensive Pro Research Report, available exclusively to InvestingPro subscribers, along with 8 additional ProTips and over 30 financial metrics.

In other recent news, Caesars Entertainment reported first-quarter earnings that did not meet Wall Street’s expectations. The company posted a normalized EPS of -$0.48, which was below consensus estimates, while revenue slightly exceeded expectations at $2.79 billion. Despite these mixed results, the company’s digital segment showed notable growth, with a 19% increase in revenue year-over-year. Analyst firms have been adjusting their outlooks for Caesars, with CFRA downgrading the stock to Hold and lowering the price target to $30, citing concerns over the company’s balance sheet and broader macroeconomic challenges.

Meanwhile, Stifel has reduced its price target for Caesars to $42, maintaining a Buy rating, reflecting worries about consumer spending and the company’s debt levels. JMP Securities remains optimistic, reiterating a Market Outperform rating with a $45 price target, emphasizing the company’s strong position in Las Vegas and potential for growth in its premium segment. The company’s regional operations, particularly in New Orleans, have shown positive trends, although challenges such as flooding at Harrah’s Metropolis have posed some headwinds.

Caesars’ management has expressed confidence in the U.S. consumer market, with strong forward bookings and no significant signs of consumer softness. The company anticipates a boost in the fourth quarter of 2025 from a strong convention lineup and expects continued growth in its digital segment. Despite the challenges, Caesars is focusing on reducing leverage and exploring opportunities for free cash flow expansion.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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