Raymond James cuts ULTA stock price target to $450

Published 14/03/2025, 10:58
Raymond James cuts ULTA stock price target to $450

On Friday, Raymond (NSE:RYMD) James made an adjustment to ULTA Beauty’s (NASDAQ: ULTA) stock price target, bringing it down to $450 from the previous target of $495, while maintaining an Outperform rating on the company’s shares. The stock, currently trading at $314.47, has experienced significant pressure, falling nearly 28% year-to-date. According to InvestingPro data, the stock is trading near its 52-week low of $309.01, suggesting potential value for investors willing to weather the current market volatility. ULTA Beauty’s fourth-quarter performance showed a 1.5% year-over-year increase in comparable store sales, notably driven by strong sales in the Fragrance category. This growth was seen as a positive acceleration, and the first-quarter expectations of nearly flat comparable sales were viewed as a comforting sign amidst concerns about a slowdown in year-to-date performance and the stock’s underperformance relative to the S&P 500 index.

ULTA Beauty’s management has reaffirmed its long-term targets, including expectations for low-to-mid single-digit growth in the beauty category. The company is poised to accelerate its brand investment and continue its strategy of opening new stores and refreshing existing ones. With a robust gross profit margin of 42.48% and strong return on equity of 55%, ULTA maintains solid financial fundamentals. InvestingPro analysis reveals the company operates with moderate debt levels and maintains healthy liquidity, with current assets exceeding short-term obligations. The anticipated reduction in weather-related disruptions is also expected to support the company’s performance.

The reiteration of the Outperform rating by Raymond James reflects confidence in ULTA Beauty’s strategic initiatives aimed at distinguishing itself in a competitive market. ULTA plans to compete more effectively with rivals such as the partnership between Sephora and Kohl’s (NYSE:KSS), as well as the e-commerce giant Amazon (NASDAQ:AMZN). The analyst at Raymond James highlighted the potential for ULTA Beauty to recover margins over time through tighter expense controls and a reduction in shrinkage from its peak levels.

The decision to lower the price target to $450 was influenced by a one-point reduction in the target multiple, intended to align with the broader market correction and lower multiples among peer companies. Trading at a P/E ratio of 12.49 and an EV/EBITDA of 8.66, ULTA’s valuation metrics suggest the stock may be undervalued compared to its historical averages. For deeper insights into ULTA’s valuation and access to 12 exclusive ProTips, including detailed financial health scores and comprehensive analysis, consider exploring InvestingPro’s extensive research reports, available for over 1,400 US stocks. The analyst’s statement emphasized the company’s solid performance in the fourth quarter and the initiatives being undertaken to enhance its competitive position and capitalize on opportunities for margin improvement.

In other recent news, Ulta Beauty (NASDAQ:ULTA) reported its fourth-quarter results for 2025, exceeding analysts’ expectations with earnings per share (EPS) of $8.46 against the forecasted $7.11. The company generated $3.5 billion in revenue, slightly surpassing the anticipated $3.46 billion. Despite the strong earnings, Ulta’s guidance for the full year came in below consensus estimates, with comparable store sales growth projected to be flat to slightly positive. Jefferies adjusted its price target for Ulta Beauty to $354, maintaining a Hold rating due to macroeconomic and competitive pressures. Conversely, Evercore ISI reiterated its Outperform rating with a $465 price target, citing a turnaround in progress. DA Davidson also revised its price target to $415 while keeping a Buy rating, acknowledging Ulta’s resilience amidst competitive challenges. Ulta Beauty’s strategic initiatives, including the exclusive launch of Beyoncé’s haircare line, aim to leverage the company’s strengths and improve market share. These developments reflect the company’s efforts to navigate a dynamic market environment and drive long-term growth.

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