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NEW YORK - AdWeek will launch its inaugural Gaming Summit on Tuesday, October 7, as part of AdWeek New York 2025, according to a press release from Super League (NASDAQ:SLE), a micro-cap gaming media company currently valued at $4.34 million. According to InvestingPro data, the company has seen significant market challenges, with revenue declining nearly 46% over the last twelve months.
The event aims to explore gaming’s role in the marketing landscape by bringing together brand marketers, agencies, and platform executives to share strategies for engaging gaming audiences. This initiative comes as Super League’s stock has experienced substantial volatility, with InvestingPro analysis showing an 87% decline in share price over the past year, though current valuations suggest the stock may be undervalued.
The Summit’s programming was developed with guidance from an advisory board led by Rhiannon Apple, SVP of Client Services at Super League. The board includes executives from L’Oréal, Publicis Media, YouGov, and Walton Isaacson.
"Together, we’ve shaped a program that highlights the latest trends in gaming while showing brands how to engage these audiences authentically," said Apple in the statement.
The event will begin with a keynote titled "Playable Audiences" focused on gaming ecosystem demographics. Additional sessions will cover esports, livestreams, user-generated content, immersive worlds, console gaming, PC gaming, and mobile gaming, featuring case studies of brand campaigns.
The Gaming Summit will take place at 2:30 PM in New York City as part of the broader AdWeek New York 2025 conference.
Super League, which organized the advisory board for the event, specializes in playable media and helps brands reach gaming audiences through playable advertisements and gamified content. For investors seeking comprehensive analysis of Super League’s financial health and growth prospects, InvestingPro offers detailed research reports with expert insights and key metrics, available as part of its coverage of over 1,400 US stocks.
In other recent news, Super League announced a private placement that includes a $10 million strategic equity investment from Evo Fund, with expectations to raise between $12 million and $20 million in gross proceeds. This financing is anticipated to close after the company’s Annual General Meeting of Stockholders in October 2025. In a separate development, Super League has entered into an Amended & Restated Exchange Agreement to issue up to 16,426 shares of Series B Convertible Preferred Stock. The preferred stock is convertible into common stock, with a conversion price initially set at $7.00 per share.
Additionally, Super League has secured $4.5 million through a convertible note, reducing its 2025 debt obligations by approximately 90%. The company has also arranged a $20 million equity line of credit to support future growth opportunities. In another agreement, Super League will issue 1,500,000 shares of its Series AAAA Jr. Convertible Preferred Stock to the Michael Keller Trust in exchange for the cancellation of a promissory note. Furthermore, Super League has expanded its strategic partnership with Meta-Stadiums Corp. to develop a branded sub-network of TikTok creators, set to launch in Q4 2025.
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