Street Calls of the Week
SUMMIT, N.J. - Aterian, Inc. (NASDAQ:ATER), a consumer products company currently trading at a market capitalization of $8.58 million and showing signs of being undervalued according to InvestingPro Fair Value metrics, announced Tuesday the introduction of products from four of its home essential and health brands on bedbathandbeyond.com, expanding its digital retail presence.
The consumer products company said offerings from hOmeLabs, Squatty Potty, PurSteam, and Mueller Living became available on the retailer’s website effective October 2, 2025.
Products now featured on the platform include dehumidifiers and trash cans from hOmeLabs, toilet stools from Squatty Potty, steam irons and mops from PurSteam, and small kitchen appliances from Mueller Living.
"The team at Bed Bath & Beyond has done a remarkable job re-invigorating this storied retail brand," said Arturo Rodriguez, Chief Executive Officer of Aterian, in a press release statement.
Bed Bath & Beyond, Inc. (NYSE:BBBY), based in Murray, Utah, is an ecommerce-focused retailer that owns multiple retail brands including Overstock, buybuy BABY, and recently acquired Kirkland’s Home.
Aterian builds and acquires e-commerce brands across multiple categories, selling through major online marketplaces including Amazon, Walmart, and Target, as well as through direct-to-consumer websites.
The announcement represents part of Aterian’s strategy to expand its omni-channel sales approach and increase brand visibility across digital retail platforms.
In other recent news, Aterian, Inc. reported a significant decline in its Q2 2025 revenue, which fell to $19.5 million from $28 million in the same quarter of the previous year. The company also experienced an adjusted EBITDA loss of $2.2 million, a stark contrast to the $200,000 gain reported in Q2 2024. In a strategic move, Aterian has launched several of its brands, including hOmeLabs and Squatty Potty, on BestBuy.com, aiming to expand its market reach. Additionally, the company has introduced Squatty Potty Wipes in the U.S. and UK markets, marking its entry into consumable products.
Aterian has also amended its Credit and Security Agreement, reducing the minimum liquidity covenant for credit parties to $5.0 million, with provisions to increase it to $6.8 million under certain conditions. These developments come as the company navigates a challenging financial landscape. The introduction of new products and expansion into new sales channels could potentially aid in improving its financial performance. The recent credit agreement amendment may also provide Aterian with more flexibility in managing its liquidity.
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