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NEW YORK - PSQ Holdings, Inc. (NYSE:PSQH), the parent company of PublicSquare and a growing fintech player with over $26 million in trailing twelve-month revenue and an impressive 62% gross profit margin, announced on Wednesday the appointment of Caitlin Long to its Board of Directors, effective immediately.
Long is the Founder and CEO of Custodia Bank, a chartered bank that provides a compliant bridge between U.S. dollars and digital assets. She brings over 30 years of financial services experience, including more than two decades in senior roles at Wall Street firms such as Morgan Stanley, Credit Suisse, and Salomon Brothers.
"Caitlin’s distinguished career in financial services, combined with her pioneering work in digital asset banking, makes her a highly valuable asset to PublicSquare as we develop our fintech capabilities," said Michael Seifert, Chairman and CEO of PublicSquare.
The appointment follows PublicSquare’s May 2025 announcement to develop a Digital Asset Treasury Strategy, which includes allocating a portion of corporate treasury reserves to digital assets like Bitcoin and yield-generating stablecoins. According to InvestingPro data, the company maintains a healthy financial position with a current ratio of 4.52, though its stock has experienced significant volatility, declining 49.75% over the past six months.
Long has been involved with Bitcoin since 2012 and played a significant role in Wyoming’s Blockchain Task Force, where she helped draft and pass 13 crypto-friendly laws that positioned Wyoming as a leader in digital asset policy innovation.
"I am honored to join the Board of Directors of PublicSquare at this important stage in the company’s growth," Long said. InvestingPro analysis suggests the company is currently undervalued, with 8 key investment tips available to subscribers. Get deeper insights with the comprehensive Pro Research Report, part of the coverage of 1,400+ US stocks.
PublicSquare operates as a marketplace and payments ecosystem with three business segments: Financial Technology, Marketplace, and Brands. Its Financial Technology segment includes Credova, a consumer financing and payments company. The company has demonstrated strong revenue growth of 201.84% over the last twelve months, with its next earnings report scheduled for August 7, 2025.
This information is based on a press release statement from PSQ Holdings, Inc.
In other recent news, PSQ Holdings, Inc. has announced a partnership with Atrius Development Group after Atrius faced a disruption in its payment processing services. PSQ Payments, a division of PublicSquare, stepped in to restore Atrius’s checkout functionality. Additionally, PSQ Holdings has integrated Apple Pay and Google Pay into its PSQ Payments platform to meet increasing customer demand for mobile payment options. The company also reported the results of its annual stockholder meeting, where Blake Masters and Dusty Wunderlich were elected as Class II directors.
Moreover, PSQ Holdings revealed plans to explore a Digital Asset Treasury Strategy, potentially investing in Bitcoin and stablecoins to diversify its reserves and embrace emerging financial technologies. This strategic move aims to enhance capital efficiency while maintaining liquidity and growth objectives. Board member Blake Masters, a cryptocurrency advocate, supports this initiative as a step toward financial innovation. These developments reflect PSQ Holdings’ efforts to adapt and expand its financial strategies and services.
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