PSQ payments partners with Atrius after payment service cancellation

Published 24/07/2025, 13:36
PSQ payments partners with Atrius after payment service cancellation

WEST PALM BEACH, Fla. - PSQ Holdings, Inc. (NYSE:PSQH), a $102 million market cap fintech company with impressive year-over-year revenue growth of 202%, announced Thursday a new partnership with Atrius Development Group, a manufacturer of precision firearm components, following the termination of Atrius’s previous payment processing services.

According to the company’s press release, Atrius faced an unexpected disruption when its former payment processor ended their relationship, citing ideological objections related to Atrius’s firearms-related products. PSQ Payments, a division of PublicSquare, worked with Atrius to restore checkout functionality and maintain business operations. While PSQH’s stock has seen a significant decline of 46% over the past six months, InvestingPro analysis suggests the company is currently undervalued based on its Fair Value model.

Atrius Development Group manufactures accessories for firearms, including its flagship Forced Reset Selector for AR-15 platforms. The company resumed full online checkout capabilities within days of transitioning to PSQ Payments.

"At a time when we were facing real adversity and being overlooked or mistreated by the very partners we once trusted, PSQ Payments stepped in," said Ryan Spadafore, Founder & CEO of Atrius, in a statement.

Michael Seifert, Chairman and CEO of PublicSquare, stated that the partnership demonstrates the company’s commitment to serving businesses that face challenges with traditional payment processors.

PSQ Holdings operates through three segments: Financial Technology, which includes payment services; Marketplace, a platform connecting consumers with businesses; and Brands, which includes EveryLife, a baby products company.

The announcement comes as part of PSQ Payments’ efforts to expand services across industries that report experiencing financial service restrictions.

In other recent news, PSQ Holdings Inc. reported impressive financial results for Q1 2025, with revenue surging by 95% year-over-year to $6.75 million. The company’s gross margin also improved significantly, rising to 58% from 43% in the previous year. Alongside these financial updates, PSQ Holdings announced the integration of Apple Pay and Google Pay into its PSQ Payments platform, enhancing mobile payment capabilities for its merchants. The company is also exploring a Digital Asset Treasury Strategy that could involve investments in Bitcoin and stablecoins, aiming to diversify reserves and leverage emerging financial technologies. This strategic move is supported by board member Blake Masters, who views digital assets as a promising alternative to traditional finance. Additionally, PSQ Holdings disclosed the results of its recent annual stockholder meeting, where Blake Masters and Dusty Wunderlich were elected as Class II directors. These developments highlight PSQ Holdings’ focus on innovation and strategic growth in its operations.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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