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WINTER PARK, Florida - SRM Entertainment, Inc. (NASDAQ:SRM), a $137 million market cap company which describes itself as the largest publicly traded holder of TRON (TRX) tokens, announced Monday it has staked its treasury holdings of 365,096,845 TRON tokens through JustLend. According to InvestingPro data, SRM’s stock has shown remarkable momentum, delivering over 500% returns in the past year.
The company said the staking arrangement could yield up to 10% annually by combining standard staking rewards and energy renting. This move follows SRM’s recent $100 million investment to launch a TRON treasury strategy. The company maintains a strong liquidity position, with InvestingPro analysis showing a healthy current ratio of 3.66 and more cash than debt on its balance sheet.
SRM Entertainment, which traditionally designs and manufactures custom merchandise for theme parks, has shifted focus toward cryptocurrency investments. The company recently appointed Weike Sun as Chairman of its Board of Directors and added TRON Blockchain Founder Justin Sun to its strategic advisory board. While the company’s traditional business generated $4.39 million in revenue over the last twelve months, current analysis suggests the stock is trading above its Fair Value according to InvestingPro models.
"The TRON treasury strategy continues to unlock new value for our shareholders," said Rich Miller, Chief Executive Officer of SRM, in the press release. Despite recent volatility, with the stock declining 18.5% in the past week, SRM shares have surged over 1,120% in the past six months.
The company also announced plans to implement a dividend policy to leverage its TRX holdings and intends to change its name to TRON Inc. to reflect its new strategic direction.
According to the company statement, the TRON blockchain, founded in 2017, currently hosts approximately $80.7 billion in US dollar stablecoins as of June 29, 2025.
SRM Entertainment’s announcement represents a significant pivot from its original business model of creating toys and souvenirs for theme parks including Walt Disney Parks and Resorts and Universal Parks and Destinations.
In other recent news, SRM Entertainment has announced a major financial agreement involving a private investment in public equity (PIPE) offering, securing $100 million through a Securities Purchase Agreement. The agreement includes 100,000 shares of Series B Convertible Preferred Stock, convertible into 200 million shares of common stock, and warrants to acquire an additional 220 million shares. This strategic move also introduces Justin Sun, founder of the TRON blockchain, as an advisor to SRM, with plans to change the company’s name to Tron Inc. Additionally, SRM is set to merge with Justin Sun’s digital asset platform, Tron, in a reverse merger that will see Tron injecting up to $210 million of token assets into the new entity. The merger, orchestrated by Dominari Securities, will allow the new company to hold the Tron token as part of its business strategy. In another development, SRM secured $5 million through a separate PIPE deal involving Series A Convertible Preferred Stock and warrants. Meanwhile, SRM Entertainment received a 180-day extension from Nasdaq to comply with the minimum bid price rule, maintaining its focus on expanding product lines and distribution channels. The company has also seen significant changes in its board, with Weike Sun appointed as Chairman following the resignation of three board members.
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